Date-wise News
The move effectively renders BARC's ratings operations inactive until the ministry completes the renewal process under the new regulatory framework
Imran Fazal Jul 1, 2026 9:42 PM
The latest communication comes after industry executives expected news ratings to return this week following the expiry of the four-week suspension period that ended on June 28
Imran Fazal Jul 1, 2026 8:28 PM
Guest Column: Senior brand, growth & media leader Ketan K Bharati notes that for nearly two decades marketers have focused on discovery - how to get found, rank higher and beat competitors in search
Ketan K Bharati Jul 1, 2026 6:24 PM
BARC also urged the MIB to withdraw its directive barring charges to news broadcasters during the TRP blackout, stating that the ratings suspension should not halt subscription fee collection
Imran Fazal Jul 1, 2026 6:22 PM
On July 1, 1941, a 10-second Bulova ad before a baseball game quietly launched the business of television advertising as we know it
Aryendra Khan Jul 1, 2026 12:28 PM
Lavanya Wadgaonkar on communications' next evolution: earning a seat at the table was the first step, the bigger challenge is shaping the agenda.
Ritika Upmanyu Jul 1, 2026 11:25 AM
According to the company, the equity shares have been issued at ₹8.50 per share, including a premium of ₹7.50 per share
e4m Staff Jul 1, 2026 11:19 AM
Gupta's employment is being transferred from Dish TV to its wholly-owned subsidiary, Dish Infra Services Private Limited
e4m Staff Jul 1, 2026 10:46 AM
Guest Column: Adman Prabhakar Mundkur writes that India's business families are becoming an integral part of their companies' brand strategy through greater public visibility
Prabhakar Mundkur Jul 1, 2026 9:55 AM
Guest Column: Dr. Sandeep Goyal decodes the ‘democracy of advertising awards’
Sandeep Goyal Jul 1, 2026 9:42 AM
Rochelle Chhaya, President, UM & Initiative, APAC, spoke to e4m on taking over the leadership, growth in India, the focus on AI and more
Simran Sabherwal Jul 1, 2026 9:31 AM
Unlike brands, publishers cannot pass higher input costs on to advertisers. Advertising rates are determined less by production costs than by measurable outcomes, audience quality & ROI, insiders say
Kanchan Srivastava Jul 1, 2026 9:24 AM
Rather than population growth alone, marketers are tracking affluent non-metro consumers with higher purchasing power and regional preferences, reshaping media, localisation and premium positioning
Sunidhi Vijay Jul 1, 2026 9:11 AM
As Cannes Lions 2026 closes with India's tally at a modest five Lions, the industry is asking a harder question: Has the race for constant content quietly replaced the pursuit of the big idea?
Aryendra Khan Jul 1, 2026 8:57 AM
As OTT platforms, Q-comm apps, creator ecosystems collapse the distance between content and checkout, a new media category is quietly taking shape, share industry heads
Anuja Jain Jul 1, 2026 8:41 AM
Guest Column: Shantomoy Ray, Founder & Director of K Factor Communications, explores whether AI content is fueling creativity or overcrowding the digital landscape
Shantomoy Ray Jul 1, 2026 8:17 AM






















