Puneet Das, Senior VP - Marketing, Packed Beverages - India, Tata Consumer Products tells us about the brand’s hyper-localized marketing campaign, emphasis on regional arts and the core strategy

Ritika Raj Nov 19, 2020 2:28 PM

As Indian Terrain completes 20 years, Charath Narsimhan, MD, Indian Terrain Fashions, tells us about the company’s sustainable strategy, joining forces with Fairtrade India & expanding to Tier markets

Ritika Raj Nov 17, 2020 8:46 AM

Brands across sectors are expecting a hike in sales as Diwali celebrations are on full swing

Ritika Raj Nov 13, 2020 8:59 AM

With Diwali almost knocking on our doors, real estate and the mattress industry are looking forward to the festival season for a boost in sales as work from home becomes the norm

Ritika Raj Nov 12, 2020 9:33 AM