PlanetRadioCity has reached out to a younger listener base with its Junior RJ Hunt initiative, getting kids to host their own shows on the channel

Suraj Ramnath 18-May-2012

Big FM has partnered with Western Railways for its ‘Safety manao, life banao’ campaign to educate people who resort to dangerous local train commute

Suraj Ramnath 15-May-2012

Every TVC ends with ‘Sach he toh kehte hain, har idol ke peeche hote hain najane kitne idol’. The attempt is to attract youth & families

Suraj Ramnath 14-May-2012

The alliance will see Radio City exclusively showcasing the music launch of films under the Viacom18 Motion Pictures banner

Suraj Ramnath 14-May-2012

UTV Bindass seeks to build stronger youth connect by supporting folk rock band Swarathma’s tour for the launch its new album ‘Topiwalleh’

Suraj Ramnath 10-May-2012

The HT Media owned radio station had last increased its rates in October 2011

Suraj Ramnath 08-May-2012

With extremely limited options for male audiences and lack of a Hindi action entertainment channel, RBNL and RTL to fill the gap with new channel Thrill

Suraj Ramnath 04-May-2012

Karthic Moorthy of Elegant Publicities has been elected as 39th President of Ad Club Madras. He takes over from P Subramanian of OTS Advertising

Suraj Ramnath 03-May-2012

As Piaggio gears to get Vespa on the road, the auto company has appointed MediaCom as its media and digital agency

Suraj Ramnath 30-April-2012

Big FM launches new travelogue show ‘Big Chhutti’ for the listeners of UP, MP & Jharkhand. The show will go on air from May 1

Suraj Ramnath 26-April-2012

The inclusion of Pakistani players could have raised the public’s interest level for the league, writes Suraj Ramnath

Suraj Ramnath 14-April-2012

My FM has launched its new app, My Mobile, for android mobile users; it was made available from April 7

Suraj Ramnath 11-April-2012

Deepak Lamba quits as the Business Head of Bloomberg UTV after a stint of two years. He will be joining a media conglomerate with a larger role

Suraj Ramnath 10-April-2012

Multi Screen Media has launched its new channel ‘Six’ from April 7; this is the sixth channel of the network

Suraj Ramnath 09-April-2012

After selling seven lakh SpongeBob Happy Meals last year, Nickelodeon and McDonald’s have brought it back; kids to get SpongeBob in eight different avatars

Suraj Ramnath 06-April-2012

Multi Screen Media’s forthcoming sports channel ‘Six’ will be competing in a space of at least 13 other brands

Suraj Ramnath 05-April-2012

Movies Now has planned to increase ad rates by 100 per cent

Suraj Ramnath 04-April-2012

Apart from House Full 2, the channel has also bought the right for Dabangg 2, Ghayal 2, Bol Bachchan and Son of Sardar

Suraj Ramnath 04-April-2012

Generation Einstein, a book on marketing case studies of Indian brands, has been written by Jereon Boschma and co-authored by UTV Bindass; the book to help brand managers

Suraj Ramnath 02-April-2012

Ten Sports uses a mix of TV, radio and PR to promote the Friendship Cup between South Africa and India

Suraj Ramnath 27-March-2012