Date-wise News
Madison Media appoints Gautam Kiyawat as Group CEO?blur=25

Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia Apr 2, 2012 4:06 PM

Madison Media appoints Gautam Kiyawat as Group CEO?blur=25

Madison World has appointed Gautam Kiyawat as Group CEO, Madison Media. Kiyawat comes from Research in Motion and will join Madison on May 1, 2012

Noor Fathima Warsia Apr 2, 2012 1:13 PM

IPL T20: TV ratings predicted to be 2.5% higher this season?blur=25

The MEC IPL TV Rating Prediction study suggests that the average viewership for season 5 would be 3.8. Mumbai Indians is predicted to be the most favourite to win the series

exchange4media Staff Apr 2, 2012 1:10 PM

Stark Comm declared Agency of the Year again @Pepper 2012?blur=25

Stark Communication bagged the Agency of the Year Award second time in a row; TCC Chennai came second while Malayala Manorama won the Advertiser of the Year Award

exchange4media Staff Apr 2, 2012 12:50 PM

Ad2c sets up shop in India; acquires mobile marketers MobiMasta?blur=25

Ad2c has started its India operations; the announcement coincides with the company’s acquisition of MobiMasta, a mobile marketing agency

Shree Lahiri Apr 2, 2012 10:17 AM

Kurkure takes the crooked path, says ‘Try Tedha Yaar!’?blur=25

Taking the brand proposition ahead, Kurkure’s new ad campaign banks on the idea that ‘unconventional is exciting in the bold new world’

Shree Lahiri Apr 2, 2012 10:01 AM

DNA celebrates the spirit of cricket with DNA T20 Season V?blur=25

DNA held the fifth season of what is popularly known as ‘DNA T20’ amongst top media agencies in Delhi on March 31, 2012

exchange4media Staff Apr 2, 2012 9:56 AM

Zee News cuts down inventory; hikes ad rates?blur=25

Zee News has decided to cut down its inventory by 30 per cent. At the same time, it has decided to raise advertisement rates by 40 per cent

Abid Hasan Apr 2, 2012 9:54 AM

DDB Mudra Max creates innovative OOH campaign for Tata Housing?blur=25

After coming up with a series of OOH initiatives for Tata Housing’s various properties, DDB Mudra Max has again helped the brand create buzz in Mumbai and Thane

Priyanka Nair Apr 2, 2012 9:54 AM

Amar Ujala enters Chandigarh to play gully cricket?blur=25

Amar Ujala Publications & Chandigarh police, under the aegis of UT Administration, have undertaken a community-connect initiative to support social causes

Abid Hasan Apr 2, 2012 8:50 AM

Bindass co-authors ‘Generation Einstein’ – book for brand managers?blur=25

Generation Einstein, a book on marketing case studies of Indian brands, has been written by Jereon Boschma and co-authored by UTV Bindass; the book to help brand managers

Suraj Ramnath Apr 2, 2012 8:47 AM

India Today Group launches Women’s Health?blur=25

India Today Group launches new magazine, Women’s Health, today in New Delhi. It is a sister product of Men’s Health and is published by US-based Rodale

Abid Hasan Apr 2, 2012 8:36 AM

Ad2c sets up shop in India; acquires mobile marketers MobiMasta?blur=25

Ad2c has started its India operations; the announcement coincides with the company’s acquisition of MobiMasta, a mobile marketing agency

Shree Lahiri Apr 2, 2012 6:21 AM

STAR bags Indian cricket’s broadcast & digital rights?blur=25

STAR has won the broadcast and digital rights of Indian cricket matches, under the aegis of the BCCI, for a period of 2012-2018 at Rs 3851 crore for 96 matches

exchange4media Staff Apr 2, 2012 6:13 AM

‘Bhasha’ will become ‘gareeb’ media: Rahul Dev?blur=25

Harping on the reality of parents aspiring to send kids to English-medium schools, this trend will continue with the next generation too, states veteran journalist Rahul Dev

Shree Lahiri Apr 2, 2012 6:08 AM