Date-wise News
P.K Umashankar appointed VP of Customer Service Operations, Ford India

Ford India today announced the appointment of P.K. Umashankar as Vice President, Customer Service Operations - a newly created executive position

exchange4media Staff Jan 19, 2012 6:21 PM

Webchutney appointed digital agency on record for Sansui, Kelvinator

 Webchutney, India's leading digital marketing agency, has won the digital mandate in social media for Sansui and Kelvinator brands

exchange4media Staff Jan 19, 2012 4:31 PM

Tapping Dwarka’s OOH potential

With the introduction of its shelter formats in & around Dwarka, JCDecaux now offers the first authorised channel for OOH communication in Dwarka

exchange4media Staff Jan 19, 2012 12:27 PM

Fortune, Zee Khana Khazana invite moms to cook

Fortune cooking oil has tied up with Zee Khana Khazana for a unique cooking contest, called ‘Mummy Ka Khana’

Suraj Ramnath Jan 19, 2012 10:17 AM

Branded Content & Ent category @ Cannes Lions

Avi Savar of Big Fuel has been appointed as the Jury President for the inaugural Branded Content & Entertainment Lions category

exchange4media Staff Jan 19, 2012 10:13 AM

Clear Channel Mudra & Tata Housing celebrate Uttarayan

Clear Channel Mudra embarked on an innovative OOH campaign to announce Tata Housing’s entry into the Ahmedabad market

exchange4media Staff Jan 19, 2012 10:01 AM

Titan’s 360-degree campaign for Sonata new range

A 360-degree campaign to promote the Super Fibre range took off on January 12. The TV-led campaign has support from radio, print, OOH & digital

Sai Prasanna Jan 19, 2012 9:27 AM

Team RKS BBDO’s ‘Touching Story’ wins over India

A determined team of copywriters, designers & planners from RK Swamy BBDO is creating waves & winning awards with their short film ‘A Touching Story’

Deepika Bhardwaj Jan 19, 2012 9:25 AM

InMobi appoints Marketing Director for Asia Pacific

Anita Swan will spearhead InMobi’s marketing strategy for the region alongside the global executive team. She moves from Alcatel-Lucent

exchange4media Staff Jan 19, 2012 9:14 AM

InMobi appoints Marketing Director for Asia Pacific

Anita Swan will spearhead InMobi’s marketing strategy for the region alongside the global executive team. She moves from Alcatel-Lucent

exchange4media Staff Jan 19, 2012 9:12 AM

Lay’s joins healthy bandwagon with Baked

The launch of Lay’s Baked range will be supported by a 360-degree integrated communication, including TV, print, outdoor and social media

exchange4media Staff Jan 19, 2012 9:10 AM

Sony puts mktg muscle behind ‘Kyaa Hua Tera Vaada’

Sony has adopted a 360-degree marketing strategy for ‘Kyaa Hua Tera Vaada’, which would be promoted on TV, print, radio, outdoor & digital mediums

exchange4media Staff Jan 19, 2012 9:03 AM

OLX strengthens ‘Bech de’ brand proposition

Carrying on with its ‘Bech de’ campaign, OLX’s new TVCs further strengthen the “everything sells for a price” proposition

Priyanka Nair Jan 19, 2012 8:57 AM

Women, youth to drive m-commerce in India

A BuzzCity report indicates robust growth of mobile commerce in India, led by usage of mobile content by women, however there is lack of awareness of services

Rahul Dubey Jan 19, 2012 8:47 AM

MediaCom charts out aggressive growth route for 2012

MediaCom India is investing in digital, branded content & in two more units to ensure significant organic & market share growth for the agency in 2012

Noor Fathima Warsia Jan 19, 2012 8:23 AM

Pankaj Pachauri joins PMO as Communications Adviser

Pankaj Pachauri, till recently Managing Editor of NDTV India, has joined Prime Minister’s Office as Adviser, Communications, according to sources

exchange4media Staff Jan 19, 2012 7:47 AM

Cartoon Network HD set to premiere in S-E Asia

The first market to switch on Cartoon Network HD channel will be the Philippines on SKYcable from January 20, 2012

exchange4media Staff Jan 19, 2012 7:35 AM

LinkedIn appoints Olivier Legrand as Sr Director

Olivier Legrand will oversee the regional Marketing Solutions team to help accelerate the growth of LinkedIn in Asia Pacific and Japan

exchange4media Staff Jan 19, 2012 7:33 AM

Reliance Ent’s CEO - Digital quits

Rohit Sharma has put in his papers as CEO - Digital at Reliance Entertainment. He is slated to start an e-commerce venture focussed on kids

Priyanka Nair Jan 19, 2012 7:24 AM