Date-wise News
Big FM launches travelogue show

Big FM launches new travelogue show ‘Big Chhutti’ for the listeners of UP, MP & Jharkhand. The show will go on air from May 1

Suraj Ramnath Apr 26, 2012 4:32 PM

AdzEdge strengthens south operations

AdzEdge appoints Arnab Ganguly as Associate Vice President – South. He will oversee business interests for the entire southern region

exchange4media Staff Apr 26, 2012 4:19 PM

IPL 5 TV ratings: Silver linings in a dark cloud

At least 10 out of 27 matches have rated 4-plus TVR in IPL 5 so far. Pune Warriors India has joined the league of most popular IPL teams

Noor Fathima Warsia Apr 26, 2012 11:38 AM

DLF Place awards creative duties to Purple Focus

Purple Focus to handle the creative duties of DLF Place, a premium mall in Delhi. M&C Saatchi is the incumbent on the business

exchange4media Staff Apr 26, 2012 9:41 AM

Guest Article: Digital OOH: Faking it

What is perceived as digital OOH in India is actually just electronic media, says Mandeep Malhotra, President, DDB MudraMax

Mandeep Malhotra Apr 26, 2012 9:24 AM

Choc On earmarks 50% of Rs 20 cr marketing budget for TV

Almost 20-22 per cent to be spent on outdoor and 11-12 per cent on print

exchange4media Staff Apr 26, 2012 8:23 AM

Kerala newspaper vendors end strike

The month-long strike, demanding a hike in commission, by newspaper vendors in Kerala has been called off today

Abid Hasan Apr 26, 2012 8:21 AM

National Housing Bank empanels six agencies

National Housing Bank ropes in Crayons, DDB Mudra, Percept/H, Interpub, Mode and Pressman to handle its advertising duties for the next three years

Deepika Bhardwaj Apr 26, 2012 8:20 AM

Sakal’s innovative solution for TBZ on Akshaya Tritiya

Sakal published a quarter page ad of TBZ on the first page of a special Akshaya Tritiya feature with a scratch card pasted on it that had offers on jewellery

Abid Hasan Apr 26, 2012 8:20 AM

Samsung’s new ad by Cheil targets Gen Y

Cheil WW SW Asia’s latest TVC for Samsung Star 3DUOS touch screen phone aims to get youth high on WiFi

exchange4media Staff Apr 26, 2012 8:20 AM

Sporting events bank on social media

From information regarding athletes, game dates and merchandise sale to fan generated comments and content, social media provides it all, says Windchimes

Windchimes Communications Apr 26, 2012 8:18 AM

CA Media designs two-pronged India strategy; begins by acquiring stake in Endemol India & OML

CA Media has identified ‘acquire’ and ‘invest to create’ as two pillars for its India strategy

Noor Fathima Warsia Apr 26, 2012 4:48 AM

Cholamandalam Finance assigns media biz to Vizeum India

Cholamandalam Finance is the financial services arm of the Murugappa Group

exchange4media Staff Apr 26, 2012 4:46 AM

<b>Manu Seth</b>, Country Manager – Marketing, HTC India

While we are present on all media vehicles, ad campaigns strongly depend on each product

exchange4media Staff Apr 26, 2012 12:00 AM