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Guest Column: How to supercharge your brands with videos

Videos are key to marketing strategies in an era where 90 per cent of online shoppers claim it influences their opinion of the brands on the respective websites

Windchimes Communications Nov 17, 2014 9:55 AM

Guest Column: How to supercharge your brands with videos

Videos are key to marketing strategies in an era where 90 per cent of online shoppers claim it influences their opinion of the brands on the respective websites

Windchimes Communications Nov 17, 2014 8:21 AM

Guest Column: Capitalising on mobile marketing - The key things to keep in mind

With mobile technology on the rise, brands cannot ignore the real-time connect, context-based advertising and interactions that can be generated from mobile marketing, says Windchimes

Windchimes Communications Sep 6, 2014 11:27 AM

Guest Column: Harnessing the power of experiential marketing

Consumers face unique experiences and varied choices, which link them directly to the brand. Marketers are ready to invest in innovative technologies, so experiential is the trend, says Windchimes

Windchimes Communications Aug 2, 2014 11:41 AM

Guest Column: Revenue generation through AR on a positive rise

Today, Augmented Reality has evolved to a great extent & continues to account for infinite downloads. If brands can provide an experience to customers in a variety of locations, consumer engagement will increase too, says Windchimes

Windchimes Communications Jun 21, 2014 10:59 AM

Guest Column: Brands & the essentials of a digital media campaign

Windchimes lists the important factors on which the success of a brand’s digital media campaign depends & which communicate a campaign message that not only reaches the target audience, but creates a lasting impression too

Windchimes Communications Jun 7, 2014 9:09 AM

Can brands pull off Snapchatting successfully?

While Snapchat is still trying to add more features & monetise this platform, brands have an immense opportunity to establish themselves as 'ahead of the game' & reach their demographics, says Windchimes

Windchimes Communications May 17, 2014 10:21 AM

Guest Column: Social & digital media - Key trends to watch out for in 2014

Brands are now getting serious with the way they can build human connections with their customers through the wealth of data that social media can provide, says Windchimes

Windchimes Communications Apr 19, 2014 10:11 AM

Guest Column: Brands on Instagram - It's all about getting started

Instagram is becoming one of the larger elements of a brand's marketing mix. This can also be considered as the result of the rise of visual content progressively becoming popular amongst the masses, says Windchimes

Windchimes Communications Apr 5, 2014 11:25 AM

Guest Column: How beauty, hospitality, healthcare, banking industries are leveraging Vine

A normal tweet may go unnoticed, but a twitpic or an embedded video will always be looked at. Vine will be crowd-sourced & shared significantly. It can improve the search engine ranking of brands' social media platforms

Windchimes Communications Mar 22, 2014 10:39 AM

Guest Column: How beauty, hospitality, healthcare, banking industries are leveraging Vine

A normal tweet may go unnoticed, but a twitpic or an embedded video will always be looked at. Vine will be crowd-sourced & shared significantly. It can improve the search engine ranking of brands' social media platforms

Windchimes Communications Mar 22, 2014 10:08 AM

Guest Column: How brands are using Vine

With every five tweets a second containing a Vine video link, it is undoubtedly becoming popular day by day, but then how can marketers and brand managers explore the platform?

Windchimes Communications Mar 7, 2014 1:49 PM

Guest Column: How brands are using Vine

With every five tweets a second containing a Vine video link, it is undoubtedly becoming popular day by day, but then how can marketers and brand managers explore the platform?

Windchimes Communications Mar 7, 2014 1:48 PM

Guest Column: Effective social media use in healthcare marketing

With patients going online for their healthcare solutions, it becomes imperative for healthcare organisations to create a social media strategy to listen, engage & measure

Windchimes Communications Feb 7, 2014 3:32 PM

Guest Column: Effective social media use in healthcare marketing

With patients going online for their healthcare solutions, it becomes imperative for healthcare organisations to create a social media strategy to listen, engage & measure

Windchimes Communications Feb 7, 2014 3:24 PM

Guest Column: Social media & politics - The new age political revolution

Leading from Facebook updates to Tweets to YouTube videos and appeals, social media has become a yet another significant tool for political campaigns and also for supporters

Windchimes Communications Jan 24, 2014 4:52 PM

Guest Column: Future predictions for social media in 2014

In 2014, expect brands to get more visual & more videos coming in. The more the market is getting diverse; more the brands will have to initiate efforts to target their messages effectively, says Windchimes

Windchimes Communications Jan 10, 2014 7:12 PM

Guest Column: Future predictions for social media in 2014

In 2014, expect brands to get more visual & more videos coming in. The more the market is getting diverse; more the brands will have to initiate efforts to target their messages effectively, says Windchimes

Windchimes Communications Jan 10, 2014 7:05 PM

Guest Column: The future predictions of social media in 2014

In the first part of the article, Windchimes states that the year 2014 will witness social media as the game changer for brands across the world and lists some of the key trends to watch out for

Windchimes Communications Dec 20, 2013 6:17 PM

Guest Column:  The future predictions of social media in 2014

In the first part of the article, Windchimes states that the year 2014 will witness social media as the game changer for brands across the world and lists some of the key trends to watch out for

Windchimes Communications Dec 20, 2013 6:15 PM