Date-wise News
Why humour works?

A closer look at why Indian creative professionals need to increasingly employ humour as an ad tool

Shree Lahiri Jun 29, 2012 8:45 PM

Guest Column: A social getaway

The hospitality industry has realised the true potential of social media. Windchimes highlights some award-winning campaigns of recent times

Windchimes Communications Jun 29, 2012 8:40 PM

Amar Ujala MQ 2012: Team TCS wins Bangalore round

The TCS duo comprising Sreekanth G and Jayakanthan R won the Bangalore regionals with a total score of 55 points

Deepa Balasubramanian Jun 29, 2012 8:34 PM

Tamilnad Mercantile Bank appoints Mindshare

Mindshare will conceptualise, design and manage Tamilnad Mercantile Bank’s presence through print, radio, TV, outdoor & online medium

Deepa Balasubramanian Jun 29, 2012 8:14 PM

News Corp to pursue separation of businesses

Separation of entertainment and publishing business to enhance strategic alignment and increase operational flexibility

exchange4media Staff Jun 29, 2012 8:02 PM

AliveNow to handle social media for Forum Mall

AliveNow will carry out digital marketing activities for both, Forum Mall, Koramangala and Forum Value Mall, Whitefield

exchange4media Staff Jun 29, 2012 7:43 PM

Scarecrow bags Emami Healthy & Tasty edible oil biz

Scarecrow Communications has bagged creative duties for Emami Healthy & Tasty edible oil. DDB Mudra is the incumbent on the account

exchange4media Staff Jun 29, 2012 7:21 PM

Aegis Media expands in Chennai; launches new units

After Vizeum’s success, Aegis Media launches Carat Media in Chennai and further strengthens Posterscope Group and Carat Fresh

exchange4media Staff Jun 29, 2012 7:20 PM

Dabangg Bihar is fast catching up with growth markets

Resilient in the face of challenges, emerging markets of India today have become a force marketers cannot afford to ignore

Shree Lahiri Jun 29, 2012 7:00 PM

Nickelodeon & VH1 engage TG for brand connect

The channels are undertaking extensive digital initiatives and on-ground activities such as mall events, summer camps, music concerts, etc.

Synjini Nandi Jun 29, 2012 2:01 AM

<b>Gullu Sen</b>, Managing Partner, From Here On

The advertising business is starved of creative talent. The younger generation, fresh out of B-Schools, wants to actualise fast. One should come to advertising to accept it as an intellectual challenge and not for money. I would say, ‘Come to advertising if you have the talent’.

exchange4media Staff Jun 29, 2012 12:00 AM