Aegis Media expands in Chennai; launches new units
After Vizeum’s success, Aegis Media launches Carat Media in Chennai and further strengthens Posterscope Group and Carat Fresh
The Vizeum operation, which began in August 2009 in Chennai has not only managed to create an interesting niche for itself, but has paved the way for Aegis Media India to make larger investments in the market. Consequently, Aegis Media India is moving to a bigger, state-of-the-art-office, which will house Vizeum, Isobar (Digital) Iprospect (Search), Posterscope (OOH) Hyperspace (Retail), Carat and Carat Fresh Integrated (Activation).
The new office will function from the Raheja Towers, Anna Salai, Chennai, from July 2.
Commenting on the development Ashish Bhasin, Chairman India and CEO South East Asia, Aegis Media said, “We believe Chennai will be an extremely important market in the years to come and the spectacular success of Vizeum has proven that. Vizeum has won several businesses and expanded rapidly in Chennai. As a part of the Aegis Media’s geographical expansion plan, we are very happy to launch Carat Media in Chennai and further strengthen the Posterscope Group and Carat Fresh in Chennai.”
“We are investing in a world class, state-of-the- art office, with the latest systems, technologies and connectivity. Shortly our clients in Chennai will, perhaps for the first time, have available to them, all specialisations under one roof. We will soon announce the launch of a few more of our services, later this year. Our ‘One Aegis’ promise will, from July 2, be available to our clients in Chennai, too.”
S Yesudas, Managing Director, Indian sub continent, Vizeum added, “I have to place on record my appreciation for Team Vizeum Chennai who saw the merit in our story and chucked their other established jobs to put their hands on ours when we were just beginning. We will stay focused on this market in terms of our investment in our product as well as talent. My gratitude also goes out to each of our clients who have stood by us, with a special thanks to Amrutanjan and Sambhu for being the inspiration for our launch in Chennai.”
Kartik Iyer, Managing Director Carat India added, “Carat is very happy to be launching in Chennai. Joydeep Raha, Senior Vice President South, will oversee Chennai and we are sure that besides Air Asia, which we service from Chennai, we will soon be announcing some more new clients.”
Haresh Nayak, Managing Director, Posterscope Group India, commenting on the expansion in Chennai said, “Posterscope Group already has a good presence in Chennai. We now intend to add more talent and introduce new services, as Posterscope is already witnessing a rapid growth there.”
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