iprospect
TV?blur=25

Amidst the ratings blackout, measurement parameters such as ‘highest viewership’ have changed to new indices such as ‘most viewed’, ‘most followed’ or ‘most shared’.

Tasmayee Laha Roy May 17, 2021 8:37 AM

Mother's Day?blur=25

Leading women of the industry shared that there is no template for being a perfect mother, but there are a million ways to be a good one

Mansi Sharma May 10, 2021 9:12 AM

rubeena singh?blur=25

iProspect CEO Rubeena Singh discusses the agency's new proposition and plans for 2021

Javed Farooqui Mar 18, 2021 8:51 AM

iProspect?blur=25

The agency has adopted 'Brands Accelerated' as its tagline that will sit beneath a reimagined logo

exchange4media Staff Mar 16, 2021 2:05 PM

dentsu-e4m webinar?blur=25

The theme for the event this year is 'Driving Business Outcomes in a Digital-First World'

exchange4media Staff Feb 3, 2021 9:17 AM

Jose Campon?blur=25

Campon took on his role at Dentsu in 2018, where he was working as APAC Client President

exchange4media Staff Jan 18, 2021 11:01 AM

dentsu?blur=25

The company hopes to merge Vizeum’s media strategy and planning, storytelling, and brand-building capabilities with iProspect’s digital expertise, audience knowledge, and performance mindset

exchange4media Staff Jan 14, 2021 2:22 PM

digital?blur=25

The pandemic year led to companies reimagining their digital strategies, OTT becoming a way of life and blockchain technology making inroads in India, say experts

Javed Farooqui Dec 24, 2020 9:12 AM

webinar?blur=25

At the e4m-BBC World News webinar, industry experts dived into how advertisers should choose a brand-safe environment

exchange4media Staff Dec 17, 2020 9:08 AM

rubeena singh?blur=25

Guest Column: Rubeena Singh, the CEO, iProspect India, outlines key rules for brands on the path to digital transformation with respect to reaching, engaging and converting consumers

Rubeena Singh Dec 11, 2020 8:56 AM

iprspect?blur=25

The agency bagged the account following a multi-agency pitch and will service the brand from its Delhi office

exchange4media Staff Oct 22, 2020 3:45 PM

iProspect?blur=25

The account will be handled from the agency’s Mumbai office

exchange4media Staff Apr 21, 2020 10:57 AM

Beating All Odds?blur=25

In this edition of 'Beating All Odds', Rubeena Singh, CEO, iProspect, speaks to exchange4media Editor Naziya Alvi Rahman

Naziya Alvi Rahman Apr 17, 2020 8:26 AM

Rubeena Singh?blur=25

Guest Column: Singh, the CEO of iProspect, spells out why there’s no substitute for hard work, irrespective of one's gender, to break the proverbial glass ceiling

Rubeena Singh Mar 16, 2020 8:37 AM

Rubeena Singh?blur=25

iProspect India will handle services like search engine optimisation, search engine marketing, paid social, affiliates and display facilities

exchange4media Staff Mar 3, 2020 6:39 PM

future focus 2020?blur=25

Feedback shows that increasing trust and harnessing technology are the key ambitions for 2020

exchange4media Staff Feb 11, 2020 11:14 AM

iprospect?blur=25

iProspect India’s mandate is to help the OTT platform increase viewership sessions on ZEE5 from organic search

exchange4media Staff Jan 27, 2020 4:02 PM

iprospect?blur=25

 As per the mandate, the agency will service the account won from its Delhi office and will handle their entire gamut of paid media duties

exchange4media Staff Jan 20, 2020 6:23 PM

iProspect?blur=25

DAN’s Carat and Posterscope will also be working on the account

exchange4media Staff Jan 16, 2020 2:32 PM