Singh was elevated as Isobar India’s Executive Vice President - Media in March

Neeta Nair Jul 18, 2022 8:25 AM


The voice-activated campaign has been developed in partnership with Isobar

exchange4media Staff May 21, 2022 8:28 AM


Industry observers say digital marketers are finding alternatives to the cookie-based solutions, involving first-party data & contextual targeting

Kanchan Srivastava Apr 26, 2022 8:56 AM


Titled ‘The Protest Match’, the initiative recreated the Afghanistan women’s cricket team virtually, replicating the exact team that was banned from playing in real

exchange4media Staff Apr 18, 2022 12:19 PM


Before joining Isobar, Singh held the post of Executive Vice President at Dentsu Webchutney

exchange4media Staff Mar 21, 2022 2:48 PM

Aalap Desai?blur=25

Desai will report to Ajay Gahlaut, Group Chief Creative Officer India, dentsu Creative India

exchange4media Staff Mar 15, 2022 11:29 AM

Aalap Desai?blur=25

Guest Column: Aalap Desai, National Creative Director, Isobar India, shares a compilation of FAQs on making the shift to digital & highlights one needs to unlearn a lot of ATL to learn digital

Aalap Desai Feb 16, 2022 8:36 AM

Heeru Dingra?blur=25

The Isobar Group CEO spoke at length to exchange4media about the untapped market of NFTs, blockchain technology & its potential for brand promotion

Kanchan Srivastava Feb 11, 2022 8:49 AM

Shamsuddin Jasani?blur=25

The CEO of Wunderman Thompson, South Asia, talks about his vision for the network, the ongoing transformation, improving WT’s metal tally and much more

Neeta Nair Feb 7, 2022 12:42 PM

guru mishra?blur=25

Mishra was previously associated with digital agency Isobar, where he held the position of Lead-Media Buying (North)

exchange4media Staff Dec 7, 2021 12:51 PM

Sahil Shah?blur=25

Shah was previously the Chief Business Offer at the hybrid digital agency

exchange4media Staff Sep 15, 2021 10:02 AM


Shams, as he is popularly known in the industry, launched Isobar in India in 2008

exchange4media Staff Aug 31, 2021 7:15 PM

Srishti Dixit Twinning WIth Kia?blur=25

Industry reacts to the auto manufacturer's new digital campaign #TwinningWithKia with OTT platform Arré

Mansi Sharma Aug 20, 2021 8:27 AM

Gopa Menon - VT?blur=25

Mindshare's Vinod Thadani is expected to join Dentsu at a senior group level position

exchange4media Staff Jul 30, 2021 4:51 PM

Rana Isobar?blur=25

Prior to this, Rana was General Manager- Strategy & Operations at dentsumcgarrybowen (dentsuMB) India

exchange4media Staff Jul 15, 2021 2:30 PM