Vineet Jain named COO of Reliance Retail’s Fashion & Lifestyle Business

Prior to joining Reliance Retail, Jain served as Chief Operating Officer at V-Mart Retail

e4m by e4m Staff
Published: Aug 14, 2026 3:30 PM  | 1 min read
Vineet Jain Takes Helm as COO of Reliance Retail Fashion Division
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  • Vineet Jain has been appointed as the Chief Operating Officer of Reliance Retail's Fashion & Lifestyle Business, responsible for operations, customer experience, and business development.
  • He has nearly 30 years of experience in the retail industry, recognized for his expertise in building large-format retail businesses and driving operational excellence.
  • Prior to joining Reliance Retail, Jain served as COO at V-Mart Retail Ltd. and held various leadership roles at Future Group, contributing to the growth of brands like Big Bazaar and Food Bazaar.
  • Jain's career began in the textile and financial services sectors, providing him with a strong foundation in business operations and finance.

Vineet Jain has been appointed Chief Operating Officer of Reliance Retail’s Fashion & Lifestyle Business.

Jain will lead the operations function across the Fashion & Lifestyle business. His responsibilities include driving operational excellence, enhancing customer experience, accelerating business development and network expansion, strengthening asset productivity, and supporting the next phase of sustainable and profitable growth.

A retail industry veteran with nearly three decades of experience, Vineet Jain is recognised for building and scaling large-format retail businesses through strategic leadership, operational excellence, business transformation, and customer-centric growth.

Prior to joining Reliance Retail, Jain served as Chief Operating Officer at V-Mart Retail Ltd.

Before V-Mart, Jain spent over 17 years with Future Group, where he held several leadership positions, including CEO – North India. He played an instrumental role in building and scaling leading retail formats such as Big Bazaar, Food Bazaar, and FBB. He also led the development of the Big Bazaar GEN NXT format and successfully drove the turnaround of businesses including Easyday and Big Apple.

Earlier, Jain was part of the founding leadership team at Vishal Retail Ltd. (now Vishal Mega Mart). He began his professional career in the textile and financial services industries, building a strong foundation in business operations and finance.

Published On: Aug 14, 2026 3:30 PM