carat
ANITA KOTWANI?blur=25

The recently-appointed CEO of Carat India, Anita Kotwani, discusses her new role, her focus on driving growth for the agency and more

exchange4media Staff Sep 16, 2020 8:35 AM

TV?blur=25

Premium categories or high spenders on TV & news channels - durables, automobiles, FMCG and pharma - have made a noticeable comeback, say experts

Tasmayee Laha Roy Aug 3, 2020 8:14 AM

adex?blur=25

Experts say June saw a growth of 30-40% with broadcasters offering discounts and offers to attract advertisers. July likely to see up to 50-60 % growth compared to April-May

Naziya Alvi Rahman Jul 6, 2020 8:51 AM

ADs?blur=25

According to TAM Adex report, advertising by the category in Mar-May '20 dropped by 47 per cent on TV and 25 per cent on digital. It increased by 163 per cent on radio

Sonam Saini Jun 10, 2020 8:40 AM

Anita Kotwani?blur=25

Kotwani will be reporting to Kartik Iyer, President Media Brands and Amplifi, and will be responsible for the agency’s strategic progress and business growth, nationally

exchange4media Staff Jun 1, 2020 8:14 AM

Smartphones?blur=25

With speculations about further data tariff hikes, we speak to experts to gauge what could be the impact on the digital landscape that is dependent on data consumption on mobile phones

Shikha Paliwal Jan 27, 2020 8:34 AM

iProspect?blur=25

DAN’s Carat and Posterscope will also be working on the account

exchange4media Staff Jan 16, 2020 2:32 PM

News?blur=25

Industry experts say investing in regional channels a smarter option due to higher viewership numbers in rural areas

exchange4media Staff Oct 25, 2019 9:14 AM

Amazon?blur=25

Industry experts share their views on how Amazon’s Sponsored Display Advertising will ease the process of putting up campaigns on the platform, and its impact on the ad sector

Noel Dsouza Oct 15, 2019 8:31 AM

Dentsu Aegis Network logo?blur=25

The new office will house DAN brands like Dentsu India, Carat, Posterscope, Perfect Relations, Vizeum, Fountainhead MKTG and Milestone

exchange4media Staff Oct 7, 2019 1:24 PM

Carat Vodafone?blur=25

The account is estimated to be worth Rs 3,500 crore (£400mn). WPP's Wavemaker is the incumbent agency

exchange4media Staff Sep 16, 2019 7:36 PM

Dentsu Aegis Network logo?blur=25

Featuring prominent Spill Poetry artist Priya Malik, the campaign aims to create awareness around the support mothers need in their journey, especially during breastfeeding

exchange4media Staff Sep 3, 2019 4:21 PM

ConsumerProtection?blur=25

Experts say the Bill’s clause of penalty on endorsers will see celebrities becoming choosy and expensive

Tasmayee Laha Roy Aug 9, 2019 8:58 AM

DAN?blur=25

The account was won following a multi-agency pitch and will be serviced from the agency’s Mumbai office

exchange4media Staff Jul 10, 2019 2:09 PM

Sue Squillace Carat?blur=25

Squillace will report to Dentsu Aegis CEO Henry Tajer and will also represent Carat on the DAN ANZ board

exchange4media Staff Jun 18, 2019 3:30 PM

Dentsu Aegis Network?blur=25

With wins across categories, ranging from digital and PR to direct and media, DAN has proven its prowess across categories.

exchange4media Staff Apr 15, 2019 2:39 PM

PramodCarat?blur=25

Pramod PP has been part of Carat India for over eight years now. Prior to this move, he was Business Director, Carat – Delhi

exchange4media Staff Feb 13, 2019 2:00 PM

IsobarForevermark?blur=25

To initiate the campaign, Isobar created an interactive banner across relevant apps used by women that focus on areas pertaining to cooking, fitness, beauty and lifestyle

exchange4media Staff Dec 15, 2018 8:58 AM

Me Too?blur=25

Happy mcgarrybowen CEO, Kartik Iyer, and the agency’s CCO PM Praveen Das and iProspect CCO Dinesh Swamy put on administrative leave pending investigation into allegations against all three of them

exchange4media Staff Oct 15, 2018 9:22 AM