Date-wise News
I&B Minister gives a boost to radio sector, promises shortening of processes

Prakash Javadekar has given positive signals regarding setting up of more community radio channels, lifting of ban on news on FM radio, & speedy implementation of Phase III migration, among others

Abhinn Shreshtha Jun 21, 2014 11:32 AM

9X Media celebrates 'World Music Day' with new music video

9X Media partnered with 150 night clubs across India to play the song at midnight on June 20 to launch the music video. It is also being promoted through innovative on-ground initiatives, FM radio & digital initiatives

exchange4media Staff Jun 21, 2014 11:11 AM

Guest Column: Revenue generation through AR on a positive rise

Today, Augmented Reality has evolved to a great extent & continues to account for infinite downloads. If brands can provide an experience to customers in a variety of locations, consumer engagement will increase too, says Windchimes

Windchimes Communications Jun 21, 2014 10:59 AM

Tata Sky captures football frenzy on laptops

Conceptualised by O&M, the campaign shows how football fans can now enjoy their favourite FIFA matches on their laptop, anywhere, without disturbing anyone else

exchange4media Staff Jun 21, 2014 10:56 AM

Godrej & Whistling Woods join hands to launch branded music videos

The videos are in continuation to the major brand campaign idea that Godrej launched in 2013 featuring Aamir Khan, showcasing innovative products

exchange4media Staff Jun 21, 2014 10:22 AM

Lowe's Kan Khajura Tesan, McCann's entry in shortlist for Titanium & Integrated Lions

Lowe & Partners' much talked-about work - Kan Khajura Tesan - done for HUL has notched up one more shortlist, this time in Integrated Lions. McCann's work, Share My Dabba, has been shortlisted in Titanium Lions

exchange4media Staff Jun 21, 2014 9:33 AM

3 Indian entries in Branded Content & Entertainment Lions' shortlist

JWT’s work for Nike - Make Every Yard Count - has been shortlisted in two sub-categories. The Gold Lion winning Kan Khajura Tesan by Lowe & Partners for HUL has also been shortlisted

exchange4media Staff Jun 21, 2014 9:31 AM

JWT India's Nike campaign shortlisted for Film Craft Lions

'Make Every Yard Count' for Nike Cricket has been nominated in the Editing and Sound Design categories. JWT India is the only Indian agency to be shortlisted for the Film Craft Lions

exchange4media Staff Jun 21, 2014 9:29 AM