<p align=justify>We are more focused on investing on TV content and also access such content through digital platforms, PCs, tablets, smart phones. It will be more about how we are creating more content on the digital platforms. We are not only interested in increasing our TV content, but making the same content available on different platforms. These are the two areas of focus for this year. </p>
The Indian pizza market is worth approximately Rs 1,300-1,400 crore out of the Rs 8,000 crore organised food sector of India, as per Euromonitor data last year. Domino’s enjoys 54 per cent share of the pizza market, and 70 per cent share if you look at the organised home delivery space.