Supreme Court order cancelling 122 telecom licenses has brought about a spurt of confidence-building & aggressive ads by telcos, and surge in ad spends

Srabana Lahiri & Rahul Dubey Feb 17, 2012 11:03 AM

Big CBS’ Spark Punjabi has attained No. 1 position within a month of its launch. Tarun Katial, CEO, RBNL, shares what has worked for the channel

Suraj Ramnath Feb 17, 2012 9:38 AM

Along with the mass-media campaign, Fanta will also engage with consumers through a special on-ground activation in 42 cities across 10 states

Shanta Saikia Feb 17, 2012 9:01 AM

Developed in partnership between Times Internet Ltd & Genwi, Tweek can be accessed via iPad and will soon be launched for iPhone & Android devices

exchange4media Staff Feb 17, 2012 8:53 AM

DishTV, which recently launched its new TV campaign, has drawn up an aggressive outdoor campaign and has engaged the services of MOMS

Shanta Saikia Feb 17, 2012 8:50 AM

In association with Mahindra Rise, Times Now honoured the nation’s most amazing people who have achieved great laurels through courage & unrelenting spirit

exchange4media Staff Feb 17, 2012 8:48 AM

Dainik Bhaskar is opening its 40th printing press in the country in Raigarh. The press will be operational from Feb 19 and will help publish more local news

exchange4media Staff Feb 17, 2012 8:41 AM

Bangalore-based Aim High Consulting’s PR campaign for Flipkart has been recognised by Public Relations Council of India

exchange4media Staff Feb 17, 2012 8:18 AM

Buzzr.in & En Route Media join hands to bring for first time in India - Deals on Digital Signage to bring best deals directly to passengers in EasyCabs

exchange4media Staff Feb 17, 2012 8:16 AM

Samsung Hope Project helps underprivileged children get education. High profile jury selects Aid India and Smile Foundation as partners for the cause

exchange4media Staff Feb 17, 2012 7:47 AM

Prior to joining BMW Financial Services India, DeChristopher had worked as GM - Sales & Marketing Central Region, BMW Financial Services North America

exchange4media Staff Feb 17, 2012 7:38 AM

Companies that understand the difference between experience & expertise will lead the e-commerce race, says Sudhindra Venkateshamurthy, SapientNitro India

Sudhindra Venkateshamurthy Feb 17, 2012 7:30 AM

After ‘Roadies 9’, MTV has got another reality show in its programme bouquet - ‘Captain’s Shack’. The weekly show goes on air from today at 7 pm

exchange4media Staff Feb 17, 2012 7:24 AM

Platinum Media, a unit of Madison Media Group, has won the media planning and buying duties of Dixcy Textiles, which owns Dixcy and Dixcy Scott brands

exchange4media Staff Feb 17, 2012 7:20 AM

Tonight’s the big night when the Pitch Madison Media Ad Outlook 2012 will be unveiled. Industry leaders will converge to throw light on ad spend trends

exchange4media Staff Feb 17, 2012 7:14 AM

Suzuki Motorcycles has entrusted the creative duties of its new motorcycle brand to RK Swamy BBDO after presentations amongst its empanelled agencies

Deepika Bhardwaj Feb 17, 2012 7:10 AM

Taking feed from Lok Sabha TV for a few minutes is alright and we are not raising any objections to that. But when you completely lift my content to get eyeballs on your channel, then it is not done. Lok Sabha TV’s USP is that it has exclusive rights to showcase the sessions in Parliament… So if you are taking content from my channel, you should pay for it.

exchange4media Staff Feb 17, 2012 12:00 AM