The online streaming experience will be the same as the current experience on the Prime Video website today

exchange4media Staff Jul 3, 2020 10:00 PM

Instagram saw 47% growth in its value and TikTok enters list of Top 100

exchange4media Staff Jul 3, 2020 8:32 AM

Guest Column: Shaleena Kaura, Senior Vice President & Head of All India Qualitative Research Practise, Hansa Research writes there is even more reliance on brands of a certain standard

Shaleena Kaura Jul 2, 2020 4:39 PM

The top 10 advertisers witnessed an increase of 10.26% in ad insertions

exchange4media Staff Jun 26, 2020 8:08 AM

Facebook and Amazon, on the other hand, are predicted to see a jump in their US ad revenues in 2020

exchange4media Staff Jun 24, 2020 11:37 AM

It has also launched a new marketing campaign that will run across all 14 Discovery network channels as well as on all key digital platforms

exchange4media Staff Jun 17, 2020 12:44 PM

Gaurav Gandhi, Director & Country GM, Amazon Prime Video India, discusses how limited choices for marketing during the lockdown pushed them to go even bigger on social and digital media

Sonam Saini Jun 16, 2020 8:25 AM

Guest Column: Apoorv Chitnis, Strategist at Sideways, writes on the three major trends that businesses should consider

Apoorv Chitnis Jun 9, 2020 8:42 AM

We bring you a roundup of the news that made headlines this past week

exchange4media Staff Jun 6, 2020 10:09 AM

The specially curated playlists garnered over 5.5 million streams in the first 15 days

exchange4media Staff Jun 5, 2020 1:23 PM

If the investment goes as planned, Amazon would acquire a 5% stake in the current market value of Bharti

exchange4media Staff Jun 4, 2020 4:11 PM

This will enable subscribers to watch both linear channels (broadcast via satellite) and OTT content (via internet) on their TV screen using a single remote

exchange4media Staff Jun 2, 2020 11:49 AM

While the digital release has been met with displeasure from multiplexes, the Producers Guild has supported the decision

exchange4media Staff May 15, 2020 5:23 PM

Laptops, Notebooks, Petroleum Jelly, Hairdryers & Events/IT are among the top ten categories that stopped advertising in March and April, due to COVID-19

exchange4media Staff May 11, 2020 9:07 AM

COVID-19 has affected the symbiotic dynamics of outdoor advertising and OTT platforms. But experts hope that OOH will make up for the lost time when human traffic increases post the lockdown

Noel Dsouza May 6, 2020 8:55 AM

The collaboration between Amazon Prime & Snapchat came into force after data showed that Snaps sent between friends have spiked during the lockdown, surpassing the peaks during holidays & festivals

Sanstuti Nath Apr 30, 2020 8:41 AM

To access the premium content on the platform and avail these benefits, consumers need to select Amazon Pay as their digital wallet partner on ShemarooMe’s payment page

exchange4media Staff Apr 20, 2020 10:00 PM

‘The Mystery Of The Missing Soap’ will soon be available on Amazon Kindle

exchange4media Staff Apr 17, 2020 11:08 AM

Purohit, Head of India Originals, Amazon Prime Video, on how the streaming platform has an edge over other content creators and how female-centric content is changing the way women are perceived

Anjali Thakur Apr 16, 2020 12:59 PM

While experts raise doubts, telecom providers are confident their new measures to deal with burgeoning user demands will help them tide over the coronavirus crisis

Anjali Thakur Mar 31, 2020 8:34 AM