As part of the collaboration, users will get an instant cashback of 30 per cent (up to Rs. 150) over a period of 90 days

exchange4media Staff 12 hours ago

Apparao joined Amazon in 2015 as General Manager before being elevated as Director in 2018

exchange4media Staff 2 days ago

The renewed collaboration between Amazon and Google will prove to be greatly beneficial to brands

Shreshtha Verma 2 days ago

The app's downloads currently stand at 109 million, making it the third Indian video-streaming app after Hotstar and JioTV to reach 100 million downloads

exchange4media Staff 6 days ago

The tweet saw other brands such as Amazon Prime Video, Mobikwik, The Viral Fever, YouTube India, Dabur Hajmola etc. all pitching in with their quirky version of Zomato’s Twitter advice

Shikha Paliwal 1 week ago

Customers can experience hundreds of Prime Day launches in Virtual Reality at select malls in top metros

exchange4media Staff 1 week ago

Digital brands have pushed in big money into cricket. Spending on TV and digital platforms alike, they have announced their arrival as major players in the advertising scene

Shikha Paliwal 1 week ago

The YouGov survey also found that YouTube is the biggest platform for foreign content consumption followed by OTT platforms, while TV is still the biggest consumption platform for local content

exchange4media Staff 1 week ago

This India-first campaign will be visible to customers across airports, malls and IT parks in the Metros until Prime Day

exchange4media Staff 30-June-2019

The Amazon Alexa Cup is a global hackathon across 11 countries

exchange4media Staff 27-June-2019

The 8-episode hunt for India’s next big comedy sensation will start on July 12, 2019

exchange4media Staff 26-June-2019

Roads of Mumbai and Delhi are full of gigantic hoardings featuring Netflix shows such as Leila and Sacred Games

Anjali Thakur 26-June-2019

Colors Infinity has introduced ‘The BFF Quiz’, an Amazon Alexa voice skill for the show, which enables users to engage with their Alexa device on the latest gossip and win Amazon Pay vouchers

exchange4media Staff 25-June-2019

The survey conducted by Counterpoint shows 89% of OTT users in India are aged below 35, 55% are from Metros and 36% from Tier I cities

exchange4media Staff 21-June-2019

Conceptualized by Ogilvy, the ‘Apno ka Saath’ campaign highlights products across categories, convenience of shopping and reliable delivery in a subtle, non-intrusive style

exchange4media Staff 15-June-2019

According to the 2019 BrandZ Top 100 Most Valuable Global Brands ranking released by WPP and Kantar, Amazon moves ahead of Apple and Google to end the technology giants’ 12-year dominance

exchange4media Staff 11-June-2019

Ramchandani, Co-Founder, Chief Creative Officer, Blink Digital talks about their campaign entries and expectations for Cannes Lions 2019

Noel Dsouza 10-June-2019

Jio, PayTM, Facebook and Amazon are the other names among the top 5 companies, as per the Ipsos Survey

exchange4media Staff 06-June-2019

Bhagavad Gita and spiritual discourses by Gauranga Prabhu are among the Shemaroo content available on Alexa

exchange4media Staff 30-May-2019

The collaboration will provide Amazon Prime Music in India access to Eros Now’s music content

exchange4media Staff 29-May-2019