Baishali Chatterjee joins Prime Video & Amazon MGM Studios as Head of Communications

She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others

e4m by e4m Staff
Published: Jul 15, 2026 11:25 AM  | 2 min read
Baishali Chatterjee
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  • Baishali Chatterjee has been appointed as Head of Communications for Prime Video & Amazon MGM Studios in India, where she will oversee communications for the streaming platform and studio's India operations.
  • In her announcement on LinkedIn, Chatterjee expressed excitement about the role, emphasizing her commitment to shaping narratives for the entertainment and lifestyle ecosystem.
  • She has nearly 18 years of experience in strategic communications, public relations, and brand storytelling, having previously worked with notable brands such as Netflix India, Vogue India, and Flipkart.
  • Chatterjee's expertise includes developing impactful brand narratives and managing high-profile campaigns to enhance brand reputation and audience engagement.

Baishali Chatterjee has joined Prime Video & Amazon MGM Studios as Head of Communications, India. In her new role, she will lead communications for the streaming platform and studio's India business, driving strategic communications and brand storytelling across its entertainment portfolio.

Announcing the appointment on LinkedIn, Chatterjee said, "Incredibly excited and grateful to share that I’ve joined Prime Video & Amazon MGM Studios as Head of Communications, India. For a career storyteller like myself, this role is an unparalleled opportunity to shape and strengthen the narratives behind the world’s largest and most-loved entertainment and lifestyle ecosystem, a responsibility I do not take lightly."

She also acknowledged those who supported her professional journey, adding, "A big thank you to everyone who helped me get here. And a special one to Serena Menon with whom I’m looking forward to partnering."

Chatterjee brings nearly 18 years of experience spanning strategic communications, public relations, brand communications, content strategy, digital marketing, and journalism. Over the course of her career, she has built and executed communications strategies for leading consumer and entertainment brands, with expertise in developing impactful brand narratives and managing high-profile campaigns.

Prior to joining Prime Video & Amazon MGM Studios, she held communications leadership roles for several marquee brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and Flipkart. Her experience includes leading integrated communications initiatives, strengthening brand reputation, and driving audience engagement through strategic storytelling.

Published On: Jul 15, 2026 11:25 AM