Colors retains lead in Urban market, Zee Anmol leads rural and overall market: BARC Week 25

Zee Anmol witnessed a fall in ratings in both rural and overall market from week 24 whereas Colors in urban market strengthen its position with a rise...

BARC Week 21: Zee continues to dominate across markets

Zee Anmol in overall and rural market witnessed a drop in ratings while Zee TV saw rise in week 21.

Star India estimated to have earned Rs 1800-2000 crore ad revenue from IPL

According to estimates, the figure includes Rs 300-350 crore revenue earned from Hotstar

Hegarty on Advertising... and more

Sir John Hegarty, founding partner of Bartle Bogle Hegarty (BBH), is in India to judge the Star Re.Imagine Awards that will honour the best creatives...

Star Plus turns RED with Alia Bhatt

Launched during the IPL finale evening on Sunday, the new look has the brand promise-- Rishta wahi baat nayi

Guest Column: Is Indian advertising communal?: Pratik Mazumder

Mazumder talks about the stereotyped portrayal of communities in advertisements

IPL finals on Star Plus and Star Gold: Has Star hit a masterstroke?

The network has been quite tactical in using the winning combination of cricket and bollywood along with the widespread reach of Hindi GEC to garner m...

ZEEL dominates across markets; Star Plus' new show enters Urban top 5 programmes: BARC Wk 20

Zee Anmol continues to dominate overall and rural markets whereas Zee TV leads the urban market.

Star India brings world of sport and entertainment together for VIVO IPL 2018 finale

Star Pravah and Asianet Movies to carry Marathi and Malayalam broadcast respectively for the first time in the history of IPL

BARC week 19: ZEEL continues to dominate across markets third week in a row

Zee Anmol’s Kumkum Bhagya grabbed the leadership spot with 12333 Impressions (000s) in top five programmes in week 19

Hindi GECs to unveil various new shows as IPL 11 to wrap up on May 27

exchange4media takes a look at some of the upcoming fiction and non-fiction properties in the Hindi GEC space

BARC Week 16: IPL Brings Down Viewership Of Pay GEC Channels

Star Plus recorded a viewership of 323484 Impressions (000s), against 328826 Impressions (000s) last week. Star Bharat too garnered 316206 Impressions...

Zee Anmol bags leadership position in overall market: BARC week 15

Zee Anmol also continued to be leading channel in Rural market; Star Bharat continued as the number one channel in the Urban market

Star Plus’ TED Talks India: Nayi Soch gets three more seasons

The first season, which featured speakers delivering inspiring and informative talks in TED’s signature style of 18 minutes or less, drew an astoundin...

BARC Wk 14: Star Bharat dethrones Colors to lead urban market, leads overall too

In top programmes, Zee TV’s Kundali Bhagya bagged the first spot in this week, followed by Star Plus’ Yeh Rishta Kya Kehlata Hai and Yeh Hai Mohabbate...

Colors most watched Hindi GEC in urban market in 2017-18, Star Plus follows

According to BARC data, Zee TV bagged the third and Sony Entertainment Television the fourth positions, respectively

Zee Anmol replaces Star Bharat as top channel: BARC Week 11

Zee Anmol’s Kumkum Bhagya garnered the first position in the list of top five programmes, Zee Anmol leads rural market, Colors continues to lead urban...

Nikhil Madhok likely to head Star India's new GEC

The channel is likely to be headed by Madhok, who returned to Star India last December. He has been appointed as Head, Special Projects, Entertainment...

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