Dream Sports’ Vikrant Mudaliar joins Cruise Money as Co-Founder

Vikrant Mudaliar has joined Cruise Money as Co-founder, where he will lead the development of an AI-powered money companion for everyday investors. The move follows his tenure at Dream Sports, where he served as CMO and played a key role in building Dream11 as a leading sports technology brand.

Over two decades, Vikrant has led revenue, marketing and growth across sports, gaming, media, e-commerce and consumer goods, including stints at Dream Sports, Yatra, Lenskart and Tata Sky.

Vikrant Mudaliar said, "I've spent more than two decades getting people to engage with categories they found complicated or intimidating, and to change how they behave inside them. Money is the biggest version of that problem in this country. Even if earning well or investing regularly, Indians can still be quietly unsure whether any of it is actually working."

“I've been working with Vinay and Ganesh on Cruise and what has excited me is the chance to use AI and intelligent thinking around your real financial life.Making money matters genuinely simpler, more transparent and more aligned to the life someone actually wants is a harder problem than it looks.Most apps in this space ultimately want to hold your money or sell you something. Cruise wants neither. It works with what you already have, wherever you already have it, and earns nothing from what you choose — which fundamentally changes what it's willing to tell you.So we are trying to give people financial superintelligence for the life they are building – day by day, decision by decision,” Vikrant further explained.

At Cruise Money, Vikrant will work closely with founders Vinay Bharathwaj and Ganesh KV to accelerate product, brand, and business growth.

Vinay Bharathwaj, Founder & CEO of Cruise Money, added, "When Vikrant came on board as Co-founder, we both agreed that India still needs a money app people actually want to open — not another utility you use once and close. Globally, the most loved consumer money brands became part of people's daily lives rather than sitting in a folder. Vikrant has built brands from zero, created new categories and scaled businesses across consumer, media and technology. With Vikrant on board, we're confident of building Cruise into a brand that can genuinely change how people think about money and investing."