Consumers are looking at products and brands with a new lens, says ASSOCHAM-Primus Partners action report in collaboration with HUL

exchange4media Staff Sep 17, 2020 1:29 PM

The film has been shot on OnePlus, including the use of flagship OnePlus 8 Series 5G, and produced by the VICE Media

exchange4media Staff Sep 12, 2020 9:22 AM

Experts weigh in on the fact that communication with its target groups and affordable data rates played a key branding role in triggering growth and prominence of the OFS industry

Nafisa Shaheen Sep 4, 2020 8:46 AM

The Founder and CEO of Taboola says the network in India has seen an increase in traffic for topics like health insurance and bank loans

exchange4media Staff Aug 25, 2020 9:03 AM

The new publication by India’s Top Marketers & Entrepreneurs, delves into the industry learnings through the times of COVID

exchange4media Staff Aug 17, 2020 1:03 PM

Kumar, COO, Allen Solly talks about their new digital campaign, brand recall through social messaging, challenges amid the corona crisis and more

Nafisa Shaheen Aug 7, 2020 8:54 AM

Guest Column: PB Venugopal, P B Venugopal, President, Lexus India, writes that post-pandemic, technology will play a dominant role in fostering new relations between brands & consumers

P B Venugopal Jul 17, 2020 2:12 PM

Rakesh Wadhwa, Chief Marketing & Customer Officer, Future Generali India Life Insurance Co., talks about current trends and future of the insurance industry in India

exchange4media Staff Jul 17, 2020 8:49 AM

In an exclusive survey conducted by IMPACT, an overwhelming majority of CMOs affirm that upskilling is the key priority for them in the post-COVID world

Srabana Lahiri Jul 15, 2020 8:34 AM

e4m asked experts about ways to mitigate the crisis in the pandemic-afflicted industry

Nafisa Shaheen Jul 6, 2020 2:16 PM

Ranjani Krishnaswamy, General Manager – Marketing, Jewellery Division, Titan Company Ltd., shares insights into the latest campaign from Tanishq, leveraging digital, the post-COVID future and more

Nafisa Shaheen Jul 2, 2020 8:39 AM

Watch Deepshika Dharmaraj, Archana Jain, Valerie Pinto, Rashmi Vasisht, Manisha Chaudhury, Pooja Pathak, Shivani Gupta & Nandita Lakshmanan share insights on innovation & creativity during pandemic

exchange4media Staff Jul 1, 2020 6:04 PM

The app marketing platform has predicted an exponential growth for news apps in 2020 in midst of the pandemic

exchange4media Staff Jul 1, 2020 2:08 PM

On the awards front, Procter & Gamble took home the Brand Marketer of the Decade Award

Misbaah Mansuri Jun 26, 2020 9:01 AM

e4m asked experts for their opinion on the rise of virtual agencies in an industry that relies heavily on human interactions and relationships

Nafisa Shaheen Jun 18, 2020 8:14 AM

Narayan, Head of Marketing, India, OnePlus, talks about the new product launch and maintaining communication with consumers during the lockdown

Sanstuti Nath Jun 17, 2020 8:25 AM

Guest Column: Mandeep Malhotra, CEO & Co-founder of The Social Street, says that with patience, persistence and a load of learnings, the world will emerge stronger and more prepared post COVID

Mandeep Malhotra Jun 16, 2020 8:46 AM

John Montgomery, Global Executive Vice President of Brand Safety, GroupM, spoke to exchange4media Editor Naziya Alvi Rahman on the changes brought about by COVID-19, news & advertising and much more

Naziya Alvi Rahman Jun 12, 2020 8:18 AM

The company has collaborated with Stree Mukti Sanghatana and RECITY for the film, which is a part of Project HILLDAARI

exchange4media Staff Jun 7, 2020 10:00 AM

The ventilators are being delivered to the Thane Health Department for use in several hospitals across the state

exchange4media Staff May 30, 2020 12:00 AM