Authors

Grey India bags silver for Gillette’s Barbershop Girls campaign, JWT picks up a bronze for Blink. And They’re Gone; Offroad Films, Mumbai, wins another bronze for Vicks- One in a million #TouchOfCare

Christina Moniz 2 hours ago

The agency bagged a bronze each in the Print & Publishing and Health & Wellness categories for its ‘One Mindful Mind’ campaign for the NeuroGen Brain & Spine Institute’s kit

Christina Moniz 1 day ago

Padmanabhan, Head- Trading & Partnerships, GroupM India talks about projects Motion Content Group has undertaken and says its biggest differentiator is that it completes the entire content value chain

Christina Moniz 30-April-2019

Gupta, Managing Director, Star India, spoke about how only big stories matter in an increasingly cluttered world

Christina Moniz 19-March-2019

Anupam Sehgal, Head of Marketing, FILA India tells us about the company’s plans to open 100 exclusive stores across India, the brand’s advertising strategy and more

Christina Moniz 01-March-2019

Nayer, CMO - Group Corporate Brand, Mahindra Group tells us that the latest film from Mahindra Group puts the focus on environmental issues & urges people to plant more trees

Christina Moniz 28-February-2019

At the unveiling of the Pitch Madison Advertising Report 2019, Gopalan, MD & CEO, P&G India listed out three important steps for the industry to ensure growth as it did in 2018

Christina Moniz 14-February-2019

Sahu, Co-founder & CEO NestAway Technologies, talks about the company's recent rebranding, marketing plans, the home rental space and why he thinks they may just be India’s answer to Airbnb

Christina Moniz 07-February-2019

Vats, Group CEO & MD, Viacom18 spoke at the launch of the show Navrangi Re!, which premieres on February 2 on Rishtey putting the spotlight on the issue of faecal waste disposal

Christina Moniz 23-January-2019

The marketing head of Tata Motors on how brands can leverage intense cricket tournaments to its maximum effect

Christina Moniz 05-September-2018

In a fireside chat, Sam Singh says media agencies are at that wonderful intersection for brands, consumers, media and technology

Christina Moniz 05-September-2018

Atit Mehta, Marketing Head, Byju’s shares how the learning app has leveraged cricket to derive greater ROI

Christina Moniz 04-September-2018

The Vice-President, Marketing, Paytm, on how brands can get maximum ROI & guaranteed eyeballs from cricket association and his perspective on advertising during cricket tournaments.

Christina Moniz 03-September-2018

The EVP and Head, Digital Business, Sony Pictures Networks India, tells us about the growth SonyLIV saw during the football tournament in a country where few sports other than cricket capture popular attention

Christina Moniz 19-July-2018

Deirdre McGlashan, Global Chief Digital Officer, MediaCom speaks on the use of data, intuition and effectiveness in digital marketing at exchange4media Group’s TechManch in Mumbai

Christina Moniz 28-June-2018

Advertisment

Advertisment

Advertisment

Advertisment