Minoo Phakey, Senior General Manager-Marketing, Dabur India Ltd, talks about how non-metros have grown faster than metros, the effectiveness of Print and the sequential increase in ad spends

exchange4media Staff Oct 30, 2020 7:01 PM

More than 2,000 of the world’s leading publishers have chosen Taboola to implement personalized recommendations within their mobile news apps

exchange4media Staff Oct 30, 2020 5:28 PM

As per the BARC data, IPL 13 registered 7.0 billion viewing minutes for 41 matches as compared to 5.5 billion viewing minutes of IPL 12's 44 matches

exchange4media Staff Oct 30, 2020 4:14 PM

Under this initiative, the brand communicated the citizens' good wishes for the police force and presented them with Chyawanprash to boost their immunity

exchange4media Staff Oct 30, 2020 4:13 PM

Reprise Commerce combines the organisation's traditional e-commerce media capabilities with in-depth retail expertise

exchange4media Staff Oct 30, 2020 3:59 PM

The singer has partnered with the sportswear brand to launch a unisex collection of apparel called 'Drip 2'

exchange4media Staff Oct 30, 2020 1:40 PM

The films will premiere this Saturday, October 31, 2020, at 9:00 PM and 11:00 PM respectively

exchange4media Staff Oct 30, 2020 1:40 PM

The agency is entrusted with strengthening the company's brand position in the market

exchange4media Staff Oct 30, 2020 1:17 PM

The digital campaign celebrates outstanding achievements of players at IPL 2020

exchange4media Staff Oct 30, 2020 1:03 PM

Bradley and Ibal will be focused on creating and delivering solutions for clients that have the most impact with defined audiences on a global scale and enhancing audiences’ advertising experience

exchange4media Staff Oct 30, 2020 12:31 PM

RCB plans to work closely with gaming companies and aggregators to integrate casual games within the RCB App

exchange4media Staff Oct 30, 2020 12:16 PM

The brand has closed its Pre-Series A funding round with the cricketer

exchange4media Staff Oct 30, 2020 12:15 PM

Samantha will be seen in two new campaign films around fitness and beauty

exchange4media Staff Oct 30, 2020 11:31 AM

The number of daily active users stands at 1.82 billion on average for September 2020, an increase of 12% year-over-year

exchange4media Staff Oct 30, 2020 11:18 AM

As per media reports, the President and MD of Warner Bros UK, Ireland and Spain will continue as an advisor till the middle of next year for the Harry Potter franchise

exchange4media Staff Oct 30, 2020 10:46 AM

Prior to this, Joshi was Managing Director Havas Media Group; will continue to report to Rana Barua, Group CEO, Havas Group India

exchange4media Staff Oct 30, 2020 9:36 AM

Sanjay Gupta, Country Head & Vice President, Google India, says there is a fundamental shift in viewing habits with 2 out of 3 Indians saying that they would rather give up TV than YouTube for a month

exchange4media Staff Oct 30, 2020 9:21 AM

Technology and digital transformation will be the key priorities for SMB leaders post-Covid, says Sunil Jose, Senior Vice President, Salesforce India

Nafisa Shaheen Oct 30, 2020 9:18 AM

The brand plans to go all out with its advertising with TV commercials, innovative print, mobile and digital activations

Misbaah Mansuri Oct 30, 2020 9:03 AM

Panellists Ankit Oberoi, Abhishek Gupta, Karan Gupta, Samyuka Iyer and Sunny Nagpal will share insights on optimizing Digital with programmatic advertising

exchange4media Staff Oct 30, 2020 8:58 AM