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Nafisa Shaheen
Correspondent nafisa.shaheen@exchange4media.com https://twitter.com/Nafisashaheen1

Just a new age digital nerd covering Public Relations, Corporate Communications and Marketing. Nafisa has a distinctive mind with a curious bend towards life, journalism and everything around her!

From sustaining livelihoods, PR agencies shift focus to sustaining lives this pandemic

From reducing workdays to providing medical assistance to employees and their kin, here's how agencies have been extending a helping hand to their employees

Nafisa Shaheen 1 day ago

Corporates put money where their heart is with CSR initiatives during Covid

From expediting oxygen procurement to rolling out vaccines to their employees, here is how companies have been supporting India's fight against Covid

Nafisa Shaheen May 10, 2021 8:56 AM

‘Gender neutrality must be a performance metric for the senior leadership'

Kavita Lakhani, Director – Operations, Weber Shandwick and Co-Chair, IPG Women’s Leadership Network, opens up about her professional journey, diversity at workplace, the pandemic and more

Nafisa Shaheen Apr 23, 2021 2:37 PM

‘Progressive organizations create an enabling and supportive environment for women’

Ophira Bhatia, Director, Corporate & Government Affairs (CGA), India and Lead, AMEA, Mondelēz International, asserts that the yardstick of success for any programme is when it meets a business need

Nafisa Shaheen Apr 13, 2021 2:36 PM

‘Women leaders have the right balance of logical thinking and emotional values’

Pooja Pathak, Co-Founder & Managing Director, Media Mantra, believes that COVID-19 turned out to be a blessing in disguise for women professionals and has helped in bridging gender gap across sectors

Nafisa Shaheen Apr 12, 2021 1:44 PM

‘Planning succession through training & mentorship is crucial for empowerment’

Sonia Huria, Head of Communications, Amazon Prime Video, India feels that women need to build confidence to shatter stereotypes

Nafisa Shaheen Apr 7, 2021 12:32 PM

'Stepping out of comfort zone is the only way to be effective agents of change'

Tuhina Pandey, Communications Leader, IBM, India & South Asia, says that value & pay should be in equilibrium in the latest feature of 'Women Achievers Series'

Nafisa Shaheen Apr 6, 2021 1:40 PM

'Changing mindset is the first step towards building an inclusive work culture'

Harleen Sachdeva, Head – Communications, India, Hewlett Packard Enterprise says that fewer women in leadership roles is due to them giving up careers due to societal pressures

Nafisa Shaheen Apr 1, 2021 1:59 PM

Appreciate and celebrate women in leadership roles: Bhavani Giddu

In today’s feature of the Women Achievers Series, Bhavani Giddu, Founder CEO, Footprint Global Communications, talks about gender diversity, pay gaps, her experiences as an entrepreneur, and more

Nafisa Shaheen Mar 31, 2021 9:00 AM

'Crisis is an opportunity to innovate'

Bipasha Chakrabarti, Director, Corporate Communications, Facebook India, speaks about her experiences in the comms industry, views on inclusion and more

Nafisa Shaheen Mar 30, 2021 1:31 PM

'The organization is only as safe and as empowered as the most vulnerable feels in it'

In this edition of Women Achievers, Abhilasha Padhy, Co-Founder and Joint Managing Director at 80dB Communications talks about her journey, views on female leadership and more

Nafisa Shaheen Mar 24, 2021 2:38 PM

'Hire more female leaders to have as role models for women'

In the latest chapter of Women Achievers series, Amrit Ahuja, Independent PR Consultant, asserts that men as allies are crucial to promote workplace diversity

Nafisa Shaheen Mar 23, 2021 1:03 PM

'Prioritise the organisation, do what's right irrespective of personal opinion or emotion'

Sarah Gideon, Senior Director and Head Corporate Communications, Flipkart, opens up about her professional journey, her inspiration and more

Nafisa Shaheen Mar 22, 2021 1:43 PM

'Conversations around value are individualistic, should be merit based & gender agnostic'

Charu Raizada, Independent Communication Strategist, said that agencies need to walk the talk when it comes to being an equal opportunity employer in the latest episode of Women Achievers Series

Nafisa Shaheen Mar 19, 2021 3:01 PM

'Once you've made it, help other talented women cross the same barriers'

exchange4media speaks to Vasundhara Mudgil, Head of Communications, Spotify India, about her journey in the communications industry, views on inclusivity and more

Nafisa Shaheen Mar 18, 2021 3:02 PM

'Capability, Contribution and Leadership determine value of an individual'

Lavang Khare, Senior Vice President, Adfactors PR, believes that women take increased responsibility and are better-placed to cope with distressing situations as compared to men

Nafisa Shaheen Mar 17, 2021 2:09 PM

Communications is the wire that keeps the enterprise connected: Madhavi Jha

Women Achievers Series: Madhavi Jha, Director, Communications, Boeing India, talks about her professional journey, views on gender equality, pay gaps and more

Nafisa Shaheen Mar 15, 2021 8:44 AM

Passion and expertise are gender agnostic: Arpana Kumar Ahuja

Women Achievers Series: Arpana Kumar Ahuja, Head of Corporate Communications & Brand at Shell India Markets Pvt Ltd., talks about her professional journey, gender equality, and more

Nafisa Shaheen Mar 12, 2021 8:46 AM

Agility, Resilience and Perseverance is the name of the game: Varsha Chainani

Chainani, Sr. VP, Group Communications, Mahindra & Mahindra, outlined that mentoring and coaching mid-career women can help them propel their careers, in the 2nd edition of ‘Women Achievers Series’

Nafisa Shaheen Mar 11, 2021 9:00 AM