Date-wise News
iD Fresh?blur=25

iD’s new campaign encourages everyone to adopt the unconditional love of a mother for those in need during these difficult times

e4m Desk Apr 18, 2020 4:00 PM


With a surge in online searches for ‘DIY haircuts’, BBLUNT has introduced a challenge to grow out hair

e4m Desk Apr 18, 2020 3:25 PM


Through the campaign, users were asked to submit videos or pictures of their families exercising and getting fit together

e4m Desk Apr 18, 2020 12:08 PM


The 19-point checklist helps ad agencies deliver creatives that are not only impressive but also sensible and empathetic towards the consumers during the pandemic

e4m Desk Apr 18, 2020 10:34 AM


The film by Duroflex has a social message of staying indoors in the safest and most comforting space we have - our beds

e4m Desk Apr 18, 2020 10:00 AM


The brand has rolled out a digital campaign ‘Hope is a form’, which symbolises hope in the form of doctors, nurses, delivery agents and housekeeping staff

e4m Desk Apr 18, 2020 9:53 AM


The initiative has been supported by personalities like Nandan Nilekani, Sunil Shetty, Saina Nehwal, Vishwanathan Anand, Mary Kom, Anil Kumble & KL Rahul

e4m Desk Apr 18, 2020 9:47 AM

Tata Jaago?blur=25

The Iss Baar #BadonKeLiye #JaagoRe initiative is aimed at helping senior citizens during the lockdown

e4m Desk Apr 18, 2020 9:45 AM


We bring you a roundup of the news that made headlines this past week

e4m Desk Apr 18, 2020 9:37 AM

Eros STX?blur=25

While Pradeep Dwivedi will continue as CEO-India, Adam Fogelson will stay as Chairman of STX Motion Pictures Group

e4m Desk Apr 18, 2020 9:28 AM


The brand has been communicating with its customers under two broad themes - #StayHomeGoDigital and #HereForYou

e4m Desk Apr 18, 2020 9:15 AM


The TV and digital campaign for Entertainer No. 1, a stay-at-home reality show, was filmed on a smartphone by the actor at his home

e4m Desk Apr 18, 2020 8:57 AM

work from home?blur=25

Trendsetters of the PR industry talk about their time at home amidst the lockdown in a light-hearted conversation with e4m

Nafisa Shaheen Apr 18, 2020 8:55 AM