Date-wise News

Mumbai-based Retailer Madam Home will be among the first to offer e-commerce services to customers through ‘AnyDukaan’ app

exchange4media Staff Aug 21, 2020 7:23 PM


The digital campaign focuses on entrepreneurs advising other entrepreneurs and startups on how to tide over the COVID crisis

exchange4media Staff Aug 21, 2020 6:07 PM

R S Sharma Governance Now?blur=25

During a conversation with Kailashnath Adhikari, MD, Governance Now, the TRAI Chairman spoke about the concerns raised regarding BARC’s structure and neutrality

exchange4media Staff Aug 21, 2020 4:45 PM


Pinjara Khoobsurti Ka will premiere on August 24 and will air Monday-Friday at 9pm on COLORS

exchange4media Staff Aug 21, 2020 4:22 PM


JSW Group comes in place of Daikin Air-Conditioning that had been the Delhi franchise’s Principal Sponsors since 2015

exchange4media Staff Aug 21, 2020 4:11 PM

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The campaign UNRETIRE emphasizes the fact that age is merely a number and the golden years is, in fact, the best time to learn new skills, pick up new hobbies and discover unexplored talents

exchange4media Staff Aug 21, 2020 12:57 PM


The creative digital agency has bagged mandates of companies like Tritorc, Paarkadel, ELL ESS Engineering, and Anmol Baby

exchange4media Staff Aug 21, 2020 12:46 PM

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The OOH agency recommends that while its important for companies to reduce costs, failing to support brands or invest in customer needs can jeopardise brand performance in the long term

exchange4media Staff Aug 21, 2020 11:43 AM


The new entity will function in the gaming & entertainment market through soon to be launched platforms – KheloFantasy.Live and

exchange4media Staff Aug 21, 2020 11:28 AM

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Puneet Das, Vice President Marketing - Beverages India at Tata Consumer Products on the campaign, Tata Tea’s focus on social issues, tea industry during the lockdown and more

Nafisa Shaheen Aug 21, 2020 9:33 AM


As per data for Week 32, the total number of insertions by advertisers has increased by 4.75% against last week, brand insertions up 5.06%

exchange4media Staff Aug 21, 2020 9:24 AM

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Radio City and Radio Mirchi maintained top spots in Bangalore and Kolkata respectively

exchange4media Staff Aug 21, 2020 9:17 AM

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exchange4media spoke to four agency leaders who went the extra mile to spread awareness in public interest through ads and innovative platforms

Neeta Nair Aug 21, 2020 9:07 AM


In the wake of a slowdown and dwindling revenues, broadcasters, especially FTA channels, would have to shut shop if ad time is capped at 12 mins, say industry experts

Tasmayee Laha Roy Aug 21, 2020 9:04 AM


Sharing perspectives on Pitch Madison Advertising Mid-Year Report, experts said while Digital & TV are leading in the recovery path, IPL and festive season will mark beginning of normalcy for AdEx

exchange4media Staff Aug 21, 2020 9:04 AM

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e4m MarTech League Leadership series: Sohum, Founder, Chairman & CEO, Affle, in converation with Dr Annurag Batra - Chairman & Editor-in Chief, exchange4media & BW

exchange4media Staff Aug 21, 2020 8:59 AM


Geetika Bangia, Lead - PR & Corporate Communications at Philips India speaks about her win, her thoughts about female leadership, her future goals and more

exchange4media Staff Aug 21, 2020 8:46 AM