marketing-campaign
Nielsen?blur=25

The dataset covers critical elements from marketing campaigns including brands, pricing, promotions and media platforms

exchange4media Staff Sep 18, 2020 1:37 PM

mercedes?blur=25

‘Unlock New Journeys with Mercedes-Benz’ has been developed with the help of the brand's creative partners, Publicis Emil and AMQ India

exchange4media Staff Sep 12, 2020 8:00 PM

sensodyne?blur=25

The campaign is an attempt to strengthen the brand's connect with the consumer

exchange4media Staff Sep 1, 2020 11:54 AM

Facebook?blur=25

The core campaign has been conceptualised and executed by Taproot Dentsu

exchange4media Staff Aug 1, 2020 2:02 PM

Games24X7?blur=25

The campaign brings out light-hearted competitiveness of the game among the players

exchange4media Staff Jul 21, 2020 2:06 PM

harish narayanan?blur=25

Harish Narayanan, Head of Marketing, Myntra recounts how the company executed its latest campaign and overcame the challenges to a successful sale

Simran Sabherwal Jun 30, 2020 8:46 AM

dabur?blur=25

Through the campaign, #HoneyYogaChallenge, the brand urged everyone to do as many Suryanamaskars as possible

exchange4media Staff Jun 27, 2020 4:00 PM

marcom?blur=25

The agency will be responsible for all the ideation, planning, execution and implementation of Vertel’s integrated marketing communications

exchange4media Staff Mar 31, 2020 3:09 PM

anand a?blur=25

Guest Column: Anand A, the Regional Head (South), Big Trunk Communications, outlines how brands can craft a diversified digital marketing strategy

Anand A Mar 27, 2020 8:35 AM

Dutee chand?blur=25

 ‘Apno ki #HimmatWaliSeeti’ campaign highlights that once an individual has ensured a safe future for the family, a little encouragement from loved ones can boost one’s confidence

exchange4media Staff Mar 3, 2020 10:53 AM

COLORS?blur=25

From generating cultural touchpoints and driving social media engagement, COLORS not only built and enhanced consumer engagements across platforms but also won 30+ awards across categories

exchange4media Staff Jan 2, 2020 11:18 AM

Youtube?blur=25

In 5 years YouTube has gone from 15 million to 265 million daily active users in India, figuring prominently in the marketing strategies of several brands

Shreshtha Verma Jan 2, 2020 8:46 AM

VMate New Years Campaign Sunny Leone?blur=25

As a part of the campaign, VMate has launched an exclusive video sticker with Sunny Leone to make New Year special for its users

exchange4media Staff Dec 30, 2019 2:26 PM

Live Smile Prosper?blur=25

The #LiveSmileProsper campaign addresses relevant problems faced by children during the process of buying a home

exchange4media Staff Dec 23, 2019 4:10 PM

Syska and The Man Company?blur=25

This strategic association aims to provide consumers with world-class grooming products at up to 40% discount. Close to 50 micro-influencers have been roped in by both brands to promote sales

exchange4media Staff Nov 28, 2019 4:31 PM

Uber Eats campaign?blur=25

The #EatsNewEveryday campaign is targeted towards meeting the needs of youth 18 to 25, seeking new experiences while ordering food

exchange4media Staff Nov 15, 2019 3:34 PM

Shopmatic Onlinesalesai?blur=25

Shopmatic has launched a new Point of Sale feature on its platform that simplifies inventory management and expedites order generation

exchange4media Staff Nov 7, 2019 5:44 PM

Manisha Lath Gupta?blur=25

Manisha Lath Gupta, Head of Marketing, Uber India & South Asia, talks to us about the insight, marketing mix, and marketing spends of the campaign

Noel Dsouza Nov 5, 2019 8:06 AM

Mahindra Susten?blur=25

The campaign seeks to reinforce the importance of reuse and recycling for a sustainable future

exchange4media Staff Oct 18, 2019 5:34 PM

Star Bharat?blur=25

The campaign provided an interactive experience to the audience of 'Jag Jaanani Maa Vaishnodevi – Kahani Matarani Ki’

exchange4media Staff Oct 17, 2019 4:34 PM