crisis
Radio industry?blur=25

Industry insiders tell us about the measures they have taken to stay afloat financially, while also maintaining relevance with its consumers

Eularie Saldanha May 29, 2020 8:41 AM

Beating All Odds with Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL?blur=25

On today's 'Beating All Odds', Ashish Sehgal, Chief Growth Officer, Advertisement Revenue, ZEEL, speaks with Naziya Alvi Rahman, Editor, e4m

Naziya Alvi Rahman May 28, 2020 9:06 AM

Mohit Joshi Havas?blur=25

Guest Column: Mohit Joshi, MD - India, Havas Media Group, illustrates with examples of campaigns done for Swiggy & Tata Trucks, how agencies can offer real business solutions to brands in these times

Mohit Joshi May 27, 2020 8:39 AM

CEO Lounge Digital Roundtable?blur=25

On the CEO Lounge Digital Roundtable, a panel discussed how consumer behaviour & preferences are changing due to COVID-19, and how to respond accordingly to stay relevant in the new reality

exchange4media Staff May 25, 2020 9:15 AM

Pitch BrandTalk Virtual Series, Anil Viswanathan, Director – Marketing (Chocolates), Mondelez India?blur=25

On the Pitch BrandTalk Virtual Series, Viswanathan, Director – Marketing (Chocolates), Mondelez India, shared how the brand maintained its connection with the audience in these adverse conditions

exchange4media Staff May 23, 2020 9:20 AM

LinkedIn?blur=25

According to data provided by LinkedIn, engagement on the platform related to coronavirus has increased sharply in recent weeks, with the uptrend rapidly increasing toward the end of February

Tasmayee Laha Roy May 22, 2020 9:23 AM

Pitch BrandTalk Virtual Series Anil Viswanathan?blur=25

Anil Viswanathan, Director – Marketing (Chocolates), Mondelez India, will talk about how the brand has maintained its connection with the audience in these unprecedented conditions

exchange4media Staff May 21, 2020 9:51 AM

Sivakumar Sundaram?blur=25

Sivakumar Sundaram, Chairman of the Executive Committee of BCCL, says over 90% of their patrons prefer the print version of the newspaper, however, the e-paper is an interim substitute

Naziya Alvi Rahman May 21, 2020 8:30 AM

MullenLowe Lintas Group?blur=25

The company said that the move is a result of the series of lock-downs during the pandemic and their impact on client businesses

Misbaah Mansuri May 21, 2020 8:03 AM

Rashmi Soni?blur=25

Rashmi Soni, VP & Head of Corporate Communications, Vistara, talks about how the company is dealing with the COVID-19 crisis, leveraging digital and the paradigm shift in communication post-COVID

Nafisa Shaheen May 20, 2020 3:56 PM

Arijeet Talapatra?blur=25

Arijeet Talapatra, CEO, Transsion India, talks about the way forward for the global premium smartphone brand, Tecno

Neeta Nair May 20, 2020 9:25 AM

Deccan Herald Spread Kindness Campaign?blur=25

Amidst mass hysteria, helplessness brought about by the COVID-19 pandemic, Deccan Herald finds a silver lining

exchange4media Staff May 18, 2020 7:39 PM

Wunderman Thompson COVID and Brands report?blur=25

Titled ‘The Big Bang of Do’, the study provides clients and businesses with a short and easy guide on how to make critical marketing & communication decisions in times of COVID-19

exchange4media Staff May 18, 2020 5:42 PM

Shakuntala Devi on Amazon Prime Video?blur=25

While the digital release has been met with displeasure from multiplexes, the Producers Guild has supported the decision

exchange4media Staff May 15, 2020 5:23 PM

Virus image?blur=25

Guest Column: Charanjeet Arora, Co-CEO, Kinetic Worldwide, India, shares tips on how to stay motivated during the COVID-19 crisis

Charanjeet Arora May 15, 2020 3:40 PM

TVS?blur=25

Varghese M Thomas, Vice President & Global Head – Corporate Communication, TVS Motor Company, talks about how TVS is dealing with the crisis, its emphasis on digital, the post-Covid world and more

Nafisa Shaheen May 15, 2020 11:11 AM

ABP-e4m Pitch Brand Talk Virtual Series with Zarin Daruwala, Standard Chartered Bank?blur=25

Daruwala, CEO of Standard Chartered Bank, was speaking at the ABP News-e4m Pitch Brand Talk Virtual Series

exchange4media Staff May 15, 2020 8:04 AM

PM Modi's Address?blur=25

As per the report, total TV viewership grew by 24% in week 18, recording 1.10 trillion viewing minutes

exchange4media Staff May 14, 2020 7:08 PM

Gaming image?blur=25

Guest Column: Karam Malhotra, CEO (India), VP Global, SHAREit, gives us a glance into the future of the gaming industry, particularly in the context of COVID-19

Karam Malhotra May 14, 2020 8:20 AM

Jumboking Campaign?blur=25

The brand had recently launched a 100% touch-free logo and has followed up with a slew of creatives on its social media- on the theme #VocalAboutLocal

exchange4media Staff May 14, 2020 12:00 AM