channel
In additional, Jennifer Bryce has been appointed as EVP of Strategic Commerce Media Accounts, and Jason O'Toole as EVP, Head of Commerce & Retail Media Activation
In this report, the company has provided detailed information related to its business, employees, customers, human rights, social responsibility, environment, energy and more
e4m Staff Aug 26, 2026 11:08 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how FMCGs are embracing digital commerce, quick commerce, social media and direct consumer relationships
Ganapathy Viswanathan Aug 25, 2026 8:08 AM
Guest Column: Bhuvan Lall traces Discovery’s India journey and highlights how filmmakers Prabhu and Manika Asgaonkar are bringing India’s military stories to global audiences
Bhuvan Lall Aug 24, 2026 8:58 AM
MIB has specifically referred to general entertainment and non-news programmes, bringing a wide range of TV content within the scope of the public-awareness initiative
e4m Staff Aug 21, 2026 8:59 AM
In an interaction with e4m, Gill, Trade Desk’s VP, India and SEA, talks about SMBs entering CTV advertising, the rise of FAST channels, changing Gen Z viewing habits and the outlook for CTV ad rates
Imran Fazal Aug 20, 2026 8:09 AM
Kumar said advertisers also need to recognise that CTV, despite being consumed on a large screen, has multiple utilities
Imran Fazal Aug 19, 2026 6:27 PM
The report, The Connected TV Era: India’s New Prime Time, finds that one-third of CTV viewers are already aware of FAST, while one in five is watching it
e4m Staff Aug 19, 2026 5:45 PM
CEO and Editor-in-Chief Rahul Kanwal told e4m the network is applying a 360-degree multimedia approach spanning television, YouTube, digital and social media
Ruhail Amin Aug 17, 2026 4:36 PM
The event marked Vijay’s first media engagement since assuming office in May
e4m Staff Aug 17, 2026 2:29 PM
Rahul Kanwal, CEO and Editor-in-Chief of NDTV, discusses editorial independence, public trust, TV revenues and rebuilding NDTV’s brand under corporate ownership
Ruhail Amin Aug 17, 2026 9:21 AM
One of the key arguments underpinning the government's decision is the difference in regulatory treatment between television and digital media
Imran Fazal Aug 14, 2026 9:02 PM
The ministry first issued the Accessibility Standards for Persons with Disabilities in Television Programmes on September 11, 2019
Imran Fazal Aug 13, 2026 8:59 AM
Das will be leading revenue strategy for Bihar-Jharkhand, News18 Odia, and News18 Assam–North East
Acer India and Bangladesh Head of Marketing Sooraj Balakrishnan discusses AI search, GEO, personalisation and why consumer understanding must remain human.
Brij Pahwa Aug 11, 2026 12:00 PM
Exclusive TAM data accessed by e4m shows July 2026 recorded News TV's weakest advertising volumes in four years, with the genre's share of total TV advertising slipping to 9%
Kanchan Srivastava Aug 11, 2026 8:55 AM
Following the acquisition, the technology is expected to strengthen Reliance Retail's AI-driven discovery and personalisation capabilities across its digital and omni-channel platforms
As large language models become the first stop for research, planning and purchase decisions, businesses are rethinking brand discovery and how marketing is built for an AI-native world
India's MarTech stacks are evolving, but gaps in AI readiness, customer data, measurement and integration continue to limit marketing performance and personalization.
Brij Pahwa Aug 5, 2026 2:07 PM
The MIB also outlined the institutional mechanism it has established to tackle online film piracy
Imran Fazal Aug 5, 2026 12:31 PM
Nykaa's beauty business remained the company's largest growth engine, with gross merchandise value reaching Rs 4,105 crore during the quarter
Shinde has built television channels, launched entertainment formats and created industry institutions that continue to shape Punjabi media
Prior to the elevation, Punit Kulkarni served as Partner (Digital Lead)
For agencies, the Raymond review represents one of the largest integrated account opportunities in the Indian market this year
Imran Fazal Jul 29, 2026 11:48 AM
Yesudas Pillai, Entrepreneur, Investor, Transformation Consultant writes why Shashi Sinha is different from other industry leaders
Yesudas S Pillai Jul 28, 2026 6:58 PM
Raktim Das, CEO, Zee Media Corporation Limited engaged in a fireside chat at e4m TechManch 2026 and spoke on the sector’s challenges and the need for transformation
e4m Staff Jul 28, 2026 3:24 PM
The complaint alleges that the operator was retransmitting JioStar's television channels without authorization
e4m Staff Jul 17, 2026 12:57 PM
The auction will allocate vacant MPEG-4 slots for the period August 1, 2026, to March 31, 2027
e4m Staff Jul 16, 2026 2:01 PM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
Participation fee pegged at Rs 1.5 crore; reserve prices range from Rs 4.87 crore to Rs 11.22 crore across five channel categories
e4m Staff Jul 10, 2026 8:12 AM
Singh joined the channel as Senior Executive Editor and hosted the prime-time programme Sabse Bada Sawal
MSOs are proposing the creation of a unified Platform Services advertising network that will allow brands to execute campaigns across multiple cable operators
Imran Fazal Jul 6, 2026 8:52 AM
Gupta currently serves as Executive Editor (Social Media Head) at News24
e4m Staff Jul 3, 2026 12:37 PM
Advertisers, broadcasters, agencies and investors face an unprecedented measurement vacuum; industry warns prolonged suspension could reshape media buying and TV economics
Imran Fazal Jul 2, 2026 9:06 AM
Shadma Shaikh is also the Co-Founder of the social impact newsroom FactorDaily
TRP row also puts the spotlight on news-licensed channels carrying general entertainment and sports programming
Imran Fazal Jun 29, 2026 8:11 AM
Mobile has converged with digital marketing itself due its evolution from being a marketing channel to the operating system of modern consumer engagement, share industry heads
Shantanu David Jun 24, 2026 9:25 AM
As consumer paths fracture across screens, platforms, and moments, India's marketers are ditching the channel playbook for optimising the entire system and not just individual channels
Anuja Jain Jun 19, 2026 8:50 AM
The channel is being relaunched with a new identity and content philosophy
e4m Staff Jun 18, 2026 1:40 PM
Prior to joining Zoom, Arijit served as director of strategic partnerships at Genesys
e4m Staff Jun 17, 2026 2:28 PM
HDFC Bank is building an omnichannel MarTech foundation to power AI-driven personalization, customer context and autonomous marketing at enterprise scale.
Brij Pahwa Jun 17, 2026 11:23 AM
At Pitch CMO summit 2026, Kartik Mehta, Chief Business Officer & Head of Asia Channel Factory, warned marketers against funding low-quality AI content
e4m Staff Jun 15, 2026 3:08 PM
Major Gaurav Arya, Arpita Arya, Prateek Trivedi, Amish Devgan, Kishore Ajwani, Sushant Sinha and Aman Chopra will have shows as part of the primetime line-up
e4m Staff Jun 15, 2026 1:02 PM