S Shivakumar named President of News18 Studios, Smriti Mehra is CEO of English News Cluster, Mitul Sangani is CEO of Regional News Cluster, Karan Abhishek Singh is CEO of Hindi News Cluster

exchange4media Staff May 24, 2023 6:35 PM


Industry observers say the South market has a stronger news consumption pattern and with this state poll being touted as a barometer for the general elections, the viewership interest is even higher

Nilanjana Basu May 5, 2023 8:39 AM


‘Chunav Kranti Express’, the never seen before political show, helped viewers gauge the political agendas of their leaders in the poll-bound state

NATIVE CONTENT May 3, 2023 9:03 AM

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​​The channel was on the top in both ‘TV-only’ and ‘TV + OOH’ data for Week 15

exchange4media Staff Apr 20, 2023 3:37 PM

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Mohapatra is the Vice President & Managing Director of Adobe India

exchange4media Staff Mar 22, 2023 8:40 AM


There has been a decline in the profit because of reduction in consumption of advertisement inventory across news genres, the company said

exchange4media Staff Feb 24, 2023 6:40 PM

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The tune will be featured at the beginning and end of each news broadcast, as well as in promotional materials for the channel

exchange4media Staff Jan 20, 2023 5:04 PM

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A total of 11400 brands advertised on news TV in the year, according to TAM report

exchange4media Staff Jan 16, 2023 9:05 AM


MIB issues advisory after observing that some channels have reported incidents of accidents, deaths, and violence in a manner that was quite unpalatable to the eyes and ears of a common viewer

exchange4media Staff Jan 9, 2023 3:20 PM


The channel’s commitment to independent journalism and its much-valued culture are as important & valuable to our new stakeholder as to us, says NDTV Group President Suparna Singh in a letter to staff

exchange4media Staff Dec 31, 2022 9:37 AM


Experts say while an overall lull post Diwali is expected, for news channels, factors such as decline in viewership and channels pulling out of BARC ratings are making planners wary

Sonam Saini Dec 14, 2022 8:35 AM


There is a total loss of faith and credibility in the working of BARC, the network said in a statement

exchange4media Staff Nov 22, 2022 7:26 PM

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Advertisers feel BARC must provide landing page details separately so that they have a fair idea of a channel’s viewership and organic growth

exchange4media Staff Nov 7, 2022 8:55 AM

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Aroon Purie, Editor-in-Chief, India Today Group inaugurated the channel’s studio on Friday

exchange4media Staff Oct 22, 2022 8:15 AM