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Ashish Walia?blur=25

Guest Column: Aashish Walia, CMO, IndiaFirst Life Insurance Co. Ltd., writes on the importance of giving a brand the millennial-mindset makeover with discovering new perspectives & embracing new ideas

Aashish Walia 1 day ago

mercedes?blur=25

Omnicom's newly-formed 'Team X' will handle the cross-divisional responsibility for the automotive brand's units in 40 global markets

exchange4media Staff Sep 21, 2021 11:08 AM

Hitesh?blur=25

Guest Column: Hitesh Raj Bhagat, Global Head of Corporate Communications, Truecaller, shared some insights on crisis management from personal experience

Hitesh Raj Bhagat Aug 26, 2021 1:03 PM

iQOO?blur=25

The content arm of Omnicom Media Group will oversee the strategy and execution of the brand's influencer marketing campaign

exchange4media Staff Aug 18, 2021 12:45 PM

Komal Mehra?blur=25

Guest Column: Komal Mehra, Head, Sports Initiatives and Associations at Usha International, shared how brands can contribute to the wellbeing of all stakeholders involved in organizing the tournament

Komal Mehra Aug 11, 2021 8:43 AM

omg?blur=25

This partnership will enable OMG to offer mediasmart’s measurable programmatic and CTV advertising solutions powered by its proprietary Household Sync technology to its top advertisers

exchange4media Staff Aug 2, 2021 10:56 AM

brantalk?blur=25

An eminent panel comprising Ashish Lingamneni, Mani Rangarajan, Sai Narayan, Siddharth Dabhade and Esha Nagar discussed the growing importance of building a distinct brand in a cluttered ecosystem

exchange4media Staff Aug 2, 2021 8:50 AM

Shubhranshu Singh?blur=25

Guest Column: Shubhranshu Singh, Global Head - Marketing, Royal Enfield, highlighted that in our ecosystem for payments, where banks play with money first, fintech providers first play with data

Shubhranshu Singh Jul 21, 2021 8:59 AM

karthik sharma?blur=25

Sharma, Group CEO, Omnicom Media Group reflects on his challenging first year in the role

Christina Moniz Jul 20, 2021 8:50 AM

Nandini Chatterjee?blur=25

Guest Column: Nandini Chatterjee, Chief Communication Officer, PwC India, shared that it’s best to identify the digital priorities of the organisation and look for a candidate who can fill those gaps

Nandini Chatterjee Jul 12, 2021 8:39 AM

changa?blur=25

Changa has recently introduced a slew of AR (Augmented Reality) filters, video editing functionalities and face mask stickers

exchange4media Staff Jun 14, 2021 3:41 PM

Udit Verma?blur=25

Guest Column: Udit Verma, CMO, Co-founder, Trackier, explains how the use of AI & performance-based marketing strategies have become central to digital advertising success

Udit Verma Jun 12, 2021 7:57 AM

Sonia Notani?blur=25

Guest Column: Sonia Notani, CMO, IndiaFirst Life Insurance Company, shares that Integrating 3 Vs – Voice, Video, and Vernacular - in the digital space helps enable a well-rounded strategy

Sonia Notani Jun 4, 2021 8:40 AM

Amey Asuti?blur=25

Guest Column: Amey Asuti, Founder and Managing Director, Futuready Media, believes that influencer marketing & customer engagement through live streaming are emerging digital marketing trends

Amey Asuti Jun 3, 2021 8:44 AM

Neha Bajaj?blur=25

Guest Column: Neha Bajaj, Founder & Managing Director, Scroll Mantra, writes about the virtues of consistent communication for brands

Neha Bajaj May 27, 2021 1:45 PM

Adam Singolda?blur=25

Guest Column: Adam Singolda, Founder & CEO, Taboola, writes that industry’s favorite duopoly focuses on consumers first but both Facebook and Google forget about their partners on the open web

Adam Singolda May 25, 2021 9:08 AM

alt balaji?blur=25

Autumn, the ORM associates for the platform attributed the gaffe to a 'human error'

exchange4media Staff May 24, 2021 10:33 AM

Agencies extending support?blur=25

From counselling to medical support, agencies have been executing a slew of measures to improve the mental health of their employees

exchange4media Staff May 18, 2021 9:05 AM