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Kartik Sharma?blur=25

As he celebrated his birthday recently, e4m looks at the Omnicom Media India CEO’s journey and his role in shaping the evolving media landscape

e4m Staff Sep 1, 2026 9:15 AM

Srushti Rao?blur=25

Previously, Srushti Rao has held senior marketing and communications roles at XBP Global, IKS Health, and Pearl Academy

e4m Staff Aug 31, 2026 1:18 PM

OMD?blur=25

The mandate will see OMD India lead the brand’s media strategy, planning, and execution

e4m Staff Aug 31, 2026 11:03 AM

Omnicom rolls out new media agency - Hearts United?blur=25

New global media network, which has been created after merging Hearts & Science and Mediahub will operate across 40 markets with $9.1 bn in 2025 billings; APAC & LATAM leadership to be announced in Q4

e4m Desk Aug 31, 2026 8:46 AM

ChatGPT Introduces Advertising: Key Insights on Attention Pricing?blur=25

Guest Column: Marketing veteran Shubhranshu Singh shares in a social media post his take on OpenAI introducing ChatGPT ads in India

Shubhranshu Singh Aug 28, 2026 11:23 AM

Aisha Khan Appointed Head of Retail & Commerce at Dentsu North America?blur=25

In additional, Jennifer Bryce has been appointed as EVP of Strategic Commerce Media Accounts, and Jason O'Toole as EVP, Head of Commerce & Retail Media Activation

e4m Desk Aug 27, 2026 6:29 PM

OpenAI Launches ChatGPT Ads in India to Boost Digital Marketing?blur=25

WPP and Omnicom named first agency partners; self-serve Ads Manager to open on September 4 with daily budgets starting at ₹725

e4m Staff Aug 27, 2026 7:03 AM

Why FMCG giants are betting big on D2C?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores how FMCGs are embracing digital commerce, quick commerce, social media and direct consumer relationships

Ganapathy Viswanathan Aug 25, 2026 8:08 AM

Prasanth Kumar | WPP Media?blur=25

Kumar said advertisers also need to recognise that CTV, despite being consumed on a large screen, has multiple utilities

Imran Fazal Aug 19, 2026 6:27 PM

Dr. Joie Bose Elevated to Director at Capgemini?blur=25

Prior to the elevation, she served as Strategy & Transformation Leader

e4m Staff Aug 19, 2026 3:21 PM

Vinay Pillai Steps Up as CEO of Pocket Aces Amid Leadership Shift?blur=25

Vinay Pillai currently serves as Chief Business Officer

e4m Staff Aug 12, 2026 6:49 PM

Sooraj Balakrishnan,  Head of Marketing, Acer India and Bangladesh?blur=25

Acer India and Bangladesh Head of Marketing Sooraj Balakrishnan discusses AI search, GEO, personalisation and why consumer understanding must remain human.

Brij Pahwa Aug 11, 2026 12:00 PM

Ricky Chanana Takes Senior VP Role at Omnicom Media Asia?blur=25

In this role, Ricky will lead the expansion and adoption of Omnicom Media's industry-leading commercial solutions across the region

e4m Desk Aug 10, 2026 2:13 PM

Advertising Agencies Embrace Rebranding in the AI Era?blur=25

As AI transforms the advertising landscape, agencies like TBWA are rebranding to signal their evolution and commitment to innovative solutions for clients.

e4m Staff Aug 8, 2026 9:37 AM

Dentsu Wins TVS Motor's Media Account Amid Digital Shift?blur=25

As per sources, the digital business account could be worth nearly Rs 80 crore to Rs 100 crore

e4m Staff Aug 8, 2026 9:04 AM

Shashi Sinha Backs Qoruz with Strategic Investment?blur=25

The move comes around a month after Sinha exited Omnicom Media India

e4m Staff Aug 7, 2026 7:20 PM

Hero MotoCorp Launches Festive Campaign Pitch for Creative Agencies?blur=25

The pitch has attracted participation from advertising agency networks, including WPP, Omnicom Advertising India and Cheil SWA

Imran Fazal Aug 7, 2026 9:08 AM

Novo Nordisk?blur=25

The account, worth over $600 million in annual media spend will transition in Q4 2026

e4m Staff Aug 7, 2026 8:57 AM

Reliance Retail Ventures Limited x Furrl?blur=25

Following the acquisition, the technology is expected to strengthen Reliance Retail's AI-driven discovery and personalisation capabilities across its digital and omni-channel platforms

e4m Staff Aug 7, 2026 8:32 AM

The 10 Biggest Gaps in India’s MarTech Stacks?blur=25

India's MarTech stacks are evolving, but gaps in AI readiness, customer data, measurement and integration continue to limit marketing performance and personalization.

Brij Pahwa Aug 5, 2026 2:07 PM

Kartik Sharma?blur=25

In a social media post, Kartik Sharma, CEO of Omnicom Media India, reflected on his journey at Omnicom Media as he completes 6 years

e4m Desk Aug 5, 2026 11:57 AM

Nykaa?blur=25

Nykaa's beauty business remained the company's largest growth engine, with gross merchandise value reaching Rs 4,105 crore during the quarter

e4m Staff Aug 4, 2026 7:05 PM

Punit Kulkarni Elevated to Vice President of Client Services at WPP Media?blur=25

Prior to the elevation, Punit Kulkarni served as Partner (Digital Lead)

e4m Staff Aug 3, 2026 8:18 AM

Publicis CEO Challenges Ad Agencies on AI and Talent Management?blur=25

Arthur Sadoun recently said clients want partners investing in talent—not just trimming costs. As AI reshapes advertising, ad majors seek to balance technology bets with sweeping restructurings

Kanchan Srivastava Jul 31, 2026 8:58 AM

Shashi Sinha Reflects on His Journey and Future After Omnicom?blur=25

In a candid conversation with BW Marketing World, Shashi Sinha opens up about leaving Omnicom, the IPG integration, the future of the agency business and the ideas shaping his next chapter

Noor Fathima Warsia Jul 30, 2026 1:50 PM

shashi sinha?blur=25

Dr Annurag Batra writes about Shashi Sinha’s legacy, kindness and leadership, and why Shashi 2.0 marks a new beginning

Annurag Batra Jul 29, 2026 6:33 PM

Raymond Partners with AT Kearney for ₹300-Crore Agency Review?blur=25

For agencies, the Raymond review represents one of the largest integrated account opportunities in the Indian market this year

Imran Fazal Jul 29, 2026 11:48 AM

Shashi Sinha: Celebrating a Legacy of Leadership in Media?blur=25

As Shashi Sinha steps away from Omnicom, marketing expert Dr. Kushal Sanghvi bids farewell not just to a towering business leader, but to one of the most humble & influential mentors media has known

Dr Kushal Sanghvi Jul 29, 2026 10:08 AM

Qantas Partners with OMD for Expanded Media Strategy in Asia?blur=25

Under the new mandate, OMD will handle media strategy, planning and buying for both Qantas and Jetstar in Singapore, Thailand, Indonesia, the Philippines, Hong Kong, Taiwan and Japan

e4m Staff Jul 29, 2026 9:15 AM

Celebrating Shashi Sinha's Impactful Career at Omnicom?blur=25

Yesudas Pillai, Entrepreneur, Investor, Transformation Consultant writes why Shashi Sinha is different from other industry leaders

Yesudas S Pillai Jul 28, 2026 6:58 PM

Zee Media CEO Raktim Das Advocates for Media Reinvention?blur=25

Raktim Das, CEO, Zee Media Corporation Limited engaged in a fireside chat at e4m TechManch 2026 and spoke on the sector’s challenges and the need for transformation

e4m Staff Jul 28, 2026 3:24 PM

Shashi Sinha: Celebrating Humility and Leadership Excellence?blur=25

Rajeev Beotra describes Shashi Sinha beyond his professional achievements—as a leader respected for his humility and the bonds he creates

Rajeev Beotra Jul 28, 2026 1:18 PM

shashi sinha?blur=25

Ganapathy Viswanathan, Communication Consultant & Author, writes about Shashi Sinha’s legacy in shaping India’s media industry and transforming media into a strategic function

Ganapathy Viswanathan Jul 28, 2026 12:10 PM

Shashi Sinha?blur=25

As Shashi Sinha moves on from Omnicom Group, Rajiv Dubey, Head of Media at Dabur India, terms him as one of the industry's most respected thought leaders

e4m Staff Jul 28, 2026 11:30 AM

Shashi Sinha?blur=25

As Shashi Sinha moves on from Omnicom Group, Shubhranshu Singh describes the veteran’s journey beyond professional milestones

Shubhranshu Singh Jul 28, 2026 11:20 AM

Shashi Sinha Steps Down from Omnicom Media India Leadership Role?blur=25

A trailblazer in every sense, Sinha’s career spans nearly four decades of redefining how media is planned, bought, and measured in India

Kanchan Srivastava Jul 28, 2026 9:26 AM

Yash Dabi Joins 22feet as VP of Technology Growth?blur=25

Dabi will lead teams across engineering, analytics, AI and UI/UX, driving technology-led innovation across the agency

e4m Staff Jul 23, 2026 4:59 PM

Omnicom?blur=25

The move is part of the advertising giant's post-IPG integration strategy as it streamlines agency brands and sharpens media capabilities

Kanchan Srivastava Jul 22, 2026 9:03 AM

Varun Goyal Joins WPP Media as Director of Strategy?blur=25

Prior to this, Goyal was Director Strategy at Omnicom Media India

e4m Desk Jul 17, 2026 1:27 PM

Somnath Adak Resigns as CEO of APTT, Lu Fang-Ming Takes Over?blur=25

Adak will be stepping down from his role on 21 August 2026 to pursue other opportunities

e4m Staff Jul 15, 2026 1:49 PM

Nitin Karkare Celebrates 40 Years of Leadership at Ulka Advertising?blur=25

From management trainee to Chairman, Karkare's four-decade journey with Ulka is a rarity in an industry built on churn

e4m Staff Jul 15, 2026 10:37 AM

Ankur Parmar | Mahindra Lifespace Developers Ltd?blur=25

Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted

Sandhi Sarun Jul 14, 2026 8:59 AM

Jasmin Sohrabji?blur=25

At a time when the Indian media agency landscape was dominated by established networks, Sohrabji embraced the challenge of building a new agency from the ground up

e4m Staff Jul 8, 2026 6:24 PM

Shouvik Mukherjee?blur=25

Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum

e4m Staff Jul 6, 2026 11:08 AM

Future of Marketing: Emphasizing Attentive Reach Over Simple Metrics?blur=25

Rochelle Chhaya, President, UM & Initiative, APAC, spoke to e4m on taking over the leadership, growth in India, the focus on AI and more

Simran Sabherwal Jul 1, 2026 9:31 AM

IBM Appoints Omnicom Media as Global Media Agency of Record?blur=25

The appointment includes media planning and buying responsibilities across the Americas, EMEA, Japan and APAC regions

e4m Staff Jun 30, 2026 11:32 AM