mma
new18?blur=25

'Jai Hind Samman' is an initiative to showcase stories of brave Indian soldiers

exchange4media Staff 23 hours ago

OOH Measurement System?blur=25

OOH experts share insights on why a measurement system is of paramount importance in the current COVID market scenario

Noel Dsouza Sep 28, 2020 8:35 AM

e4m webinar?blur=25

Today, a virtual panel of industry experts will share insights on how brands and marketers treat audio as part of their media strategy 

exchange4media Staff Sep 25, 2020 7:53 AM

Dimpy Yadav?blur=25

Guest Column: Dimpy Yadav, Head of Client Engagement, Xaxis India, writes growth in content consumption in social media, video streaming platforms, & mobile apps has drawn attention to digital media

Dimpy Yadav Sep 10, 2020 9:27 AM

Star Vijay?blur=25

On 6 September, the channel will air a show titled ‘Ámman Thiruvizha’

exchange4media Staff Sep 3, 2020 12:30 PM

Recikaa?blur=25

In a chat with e4m, Redickaa Subrammanian, CEO & Co-founder, Resulticks shares her views about India’s digital transformation and innovative marketing technologies in the light of the pandemic

Simran Sabherwal Aug 13, 2020 3:29 PM

rita?blur=25

Guest Author: Rita Sahajpaul, National Head of Product and Marketing Science at Xaxis India, writes about tapping into the potential of Programmatic Audio for marketeers

Rita Sahajpaul Aug 6, 2020 9:10 AM

Reopening of Malls in Mumbai?blur=25

OOH industry leaders share how they plan to bring back brands to malls

Noel Dsouza Aug 5, 2020 8:47 AM

forkmedia?blur=25

The platform gives marketers access to over 100+ publications across India, GCC & SEA regions

exchange4media Staff Jul 27, 2020 3:01 PM

lemma?blur=25

The strategic partnership utilized Elevision’s premium network of large format digital screens & Lemma’s programmatic DOOH platform

exchange4media Staff Jul 21, 2020 1:57 PM

Mobile Integration with DOOH?blur=25

Industry heads share how data-led solutions will be of utmost importance as there will be an increasing need for more ROI-driven campaigns in a post-COVID world

Noel Dsouza Jul 16, 2020 8:43 AM

Zee5?blur=25

According ZEE5, publishers can evolve their platforms from an IO-based sales process to biddable platforms, used by search engines and social platforms

exchange4media Staff Jul 13, 2020 12:34 PM

nanjamma?blur=25

ZEE Keralam has earlier honoured the singer by inviting her as a special guest to reality show 'SaReGaMaPa Keralam'

exchange4media Staff Jul 10, 2020 12:27 PM

OOH Unified Measurement System?blur=25

In the current COVID economic scenario, brands will be able to leverage the unified measurement system in the OOH ecosystem to a large extent, point out experts

Noel Dsouza Jul 6, 2020 8:34 AM

Vasuta Agarwal?blur=25

Vasuta Agarwal, Managing Director - Asia Pacific, InMobi talks about the challenges of programmatic and in-app advertising in India and charting the way forward

Dipali Banka Jun 26, 2020 5:01 PM

resulticks?blur=25

Majority of marketers say their existing martech platforms underperformed in key omnichannel capabilities, according to new research

exchange4media Staff Jun 17, 2020 10:37 AM

Vinay Goel?blur=25

Goel will spearhead programmatic DOOH business expansion for Lemma across SEA

exchange4media Staff Jun 16, 2020 12:37 PM

Ram Madhvani?blur=25

In a freewheeling chat with e4m, adman and director Ram Madhvani speaks about his new production house and his fondest memories shooting ads in the pre-COVID times

Misbaah Mansuri Jun 10, 2020 8:44 AM

Bollywood Talkies?blur=25

Hosted by Mitrajit Bhattacharya, the show will be aired every Friday at 9 pm on Facebook, Twitter, Instagram and YouTube, apart from the Group's website

exchange4media Staff Jun 9, 2020 11:41 AM