Rajkummar Rao and Patralekhaa star in Kenstar’s new air cooler campaign

Kenstar has launched a new air cooler video campaign featuring Bollywood actors Rajkummar Rao and Patralekha Paul.

The campaign highlights Kenstar’s India-first air cooler range backed by a 5-Star BEE energy rating, along with an industry-leading 5-year warranty offering superior cooling performance, significant electricity savings, and long-term consumer peace of mind.

Rajkummar Rao, Brand Ambassador – Kenstar, said, “Kenstar has always stood for reliability and meaningful innovation. This range is not just a campaign, it’s a promise that genuinely benefits Indian families through energy efficiency and long-term dependability.”

Patralekha, Brand Ambassador – Kenstar, added, “What I truly value about Kenstar is the trust it has built over the years. Their products reflect what today’s consumer looks for—performance, responsibility, and peace of mind.”

Speaking on the campaign, Sunil Jain, CEO – Kenstar, said, “At Kenstar, innovation is about enhancing everyday living. Through this campaign, we are reinforcing our commitment to delivering best-in-class efficiency, durability, and sustainable cooling solutions for Indian homes.”

The range includes Maha Desert Coolers, Desert Coolers, Tower Coolers, Personal Coolers, Trolley Coolers, Window Coolers, and Table-Top Coolers designed for diverse room sizes, mobility needs, and usage preferences. The range is powered by advanced technologies such as BLDC Maxx Technology, Quadra Flow Technology for enhanced air delivery, Hydro Dense Mesh Honeycomb Cooling Pads, and a Heavy-Duty Double Ball Bearing Motor for long-lasting performance and consistent cooling.

Adding to this, Santosh Bhamre, COO – Kenstar, said, “With this campaign, we are strengthening consumer awareness around energy-efficient cooling. The new range is widely available across e-commerce platforms, quick commerce, D2C channels, and offline retail outlets, ensuring easy access for consumers across India.”