brands
Tiktok - IPG Mediabrands?blur=25

The two companies will form a bespoke Creator Collective, bringing together a select group of forward-thinking and diverse creators who will provide hands-on guidance to IPG Mediabrands’ clients

exchange4media Staff Apr 7, 2021 3:51 PM

dh?blur=25

The first season of India's first animated spy universe is slated to launch in 2022, will have MS Dhoni in the lead

exchange4media Staff Apr 7, 2021 11:35 AM

anthm?blur=25

The account will be serviced and led by 21N78E Bengaluru office

exchange4media Staff Apr 7, 2021 10:33 AM

twitter?blur=25

With the most influential business decision-makers on Twitter, tech B2B brands like Microsoft India, Cisco and YouTube are successfully leveraging the platform for their ad campaigns

exchange4media Staff Apr 1, 2021 6:17 PM

ASCI?blur=25

The study, GenderNext, is the first of several initiatives ASCI will undertake in 2021 as part of a year-long focus on gender

exchange4media Staff Mar 26, 2021 11:38 AM

Kiran Patil?blur=25

With over 35 years of experience, Patil has served in leadership roles across several functions such as manufacturing, operations, maintenance, and projects

exchange4media Staff Mar 24, 2021 3:29 PM

welspun?blur=25

MRP will work towards publicizing Welspun Health Masks across General Trade including grocers, stand-alone modern trade and pharma channels.

exchange4media Staff Mar 22, 2021 10:50 AM

enormous?blur=25

The agency has already conceptualised #GoOhhWithRapido campaign for the brand

exchange4media Staff Mar 18, 2021 11:46 AM

OOH IPL branding 2021?blur=25

OOH experts share that IPL will be a big draw for branding on billboards this year with a surge of 25 % in OOH spends

Noel Dsouza Mar 18, 2021 8:56 AM

OOH consumer behavior patterns?blur=25

OOH industry leaders say that strategies like location-based data, acceleration of DOOH, and geofencing will lead the consumer on a path of purchase

Noel Dsouza Mar 15, 2021 8:32 AM

IPL?blur=25

With 90-95% inventories of franchises sold out, experts believe that it bodes well for the 14th season of IPL in terms of sponsorship revenue

Sonam Saini Mar 12, 2021 8:27 AM

radio rjs social media footprint?blur=25

Radio industry experts share how advertisers are leveraging the digital presence of RJs

Noel Dsouza Mar 9, 2021 9:15 AM

Facebook?blur=25

Archana Vohra, Director – Global Business Group (Scaled) and Small and Medium Businesses, Facebook India talks to e4m on what it takes to be a woman leader with a tech giant

Tasmayee Laha Roy Mar 8, 2021 1:05 PM

Brands and Social Media?blur=25

Experts feel that brands need to be vigilant enough on social media and be prepared with a certain kind of agility in their communications strategy to sail through online backlash, if any

Nafisa Shaheen Mar 8, 2021 12:06 PM

Brands and Social Media?blur=25

Experts suggest that brands tread a fine line between upholding their own values and staying on the right side of their customers

Nafisa Shaheen Mar 8, 2021 8:47 AM

Edelweiss Tokio Life Insurance?blur=25

Abhishek Gupta, CMO, Edelweiss Tokio Life Insurance discusses the brand's new campaign, revenue generated in the recent quarters and marketing strategies for BFSI brands

Noel Dsouza Mar 5, 2021 8:57 AM

mcdonalds ooh?blur=25

The brand’s strategy is to have a strong hold on the market and category share with timely campaigning outdoors

exchange4media Staff Mar 5, 2021 8:43 AM