The multi-film campaign features a narrative between Rajkummar Rao in a double role

exchange4media Staff Aug 22, 2022 11:45 AM

Rajkummar Rao?blur=25

Experts from the ad world opine that the brand could have made the film more creative and used the acting prowess to their benefit

Mansi Sharma Apr 27, 2022 8:53 AM

RenewBuy campaign?blur=25

The brand's first 360-degree ad campaign has been designed and conceptualized by Havas Worldwide India

exchange4media Staff Jan 11, 2022 12:32 PM


The campaign, with two films, will run across television, OOH, radio and social media channels

exchange4media Staff Aug 28, 2021 8:49 AM


Conceived by Lowe Lintas, the films aim to showcase the brand as a single-stop solution for all housing needs

exchange4media Staff Jan 30, 2021 7:59 AM


The campaign features Rajkummar Rao and Patralekha on a song composed by Shankar Mahadevan

exchange4media Staff Nov 18, 2020 2:31 PM

Bathsense by Asian Paints - Rajkummar Rao on YawnVirus?blur=25

The film was not only conceived at home but was also shot, edited, colour graded and scored at home

exchange4media Staff May 5, 2020 10:34 AM


Spread across 14 categories, the sixth edition of the event felicitated the fashionistas of Bollywood industry

exchange4media Staff Dec 5, 2019 3:48 PM

Saif Ali Khan?blur=25

Partnerships like Netflix’s latest association with OnePlus for ‘Sacred Games’ will help in building a brand positioning, say industry experts 

Anjali Thakur May 15, 2019 8:29 AM


While Jeep continues to be ‘Presenting’ sponsor; channel has roped in RealIsADiamond.in as ‘Powered By’ sponsor for the latest season

exchange4media Staff Apr 26, 2019 12:43 PM


Hosted by Rajeev Masand, the series will feature renowned Bollywood personalities like Radhika Apte, Vicky Kaushal, Zoya Akhtar, Rajkummar Rao, and more

exchange4media Staff Apr 3, 2019 4:39 PM


Movement has got support from celebrities like Rajkummar Rao, VVS Laxman and Neha Dhupia

exchange4media Staff Feb 19, 2019 11:48 AM