Date-wise News
According to an internal communication, Pathak is expected to lead efforts to elevate brand presence, deepen client relationships, and drive growth
Imran Fazal Apr 20, 2026 10:43 PM
Guest Column: Veteran adman Prabhakar Mundkur shines light on the widening gap between how communication works today and how regulation chooses to define it
Prabhakar Mundkur Apr 20, 2026 7:06 PM
What started as a stock issue is now driving reels and creator-led narratives
e4m Staff Apr 20, 2026 6:59 PM
Creating an immersive customer centric retail experience, the store features ASICS’ proprietary Foot ID technology, enabling customers to better understand their foot profile
e4m Staff Apr 20, 2026 6:10 PM
A few days ago, Sharma had sparked speculation about the new venture with a post on X
e4m Staff Apr 20, 2026 4:45 PM
Rahul Nag was Director – Brands, Communications and Partnerships at Pocket FM
e4m Staff Apr 20, 2026 3:41 PM
Manjari Upadhye, Chief Marketing Officer - Auto, Mahindra and Mahindra Ltd., will share key insights on the topic ‘Branding on the Move: Building Automotive Narratives Beyond Screens’
Pulikkal was earlier General Manager, Marketing - Home Care at Dabur India
e4m Staff Apr 20, 2026 3:11 PM
The short video of the moment, posted on PM Modi’s official social media account with the caption ‘Jhalmuri Break in Jhargram’, has crossed 12M views
e4m Staff Apr 20, 2026 2:51 PM
Khanna had been serving as Vice President Marketing at Acko since October 2023
e4m Staff Apr 20, 2026 2:44 PM
At e4m RetailEX Conference, Medhavi Singh, Country Head, India, Criteo, positioned the development as part of a broader structural shift underway in the digital advertising ecosystem
e4m Staff Apr 20, 2026 2:35 PM
The regulations establish a framework under which no individual, business, or agency may display any form of advertisement within MMB-controlled areas without prior written permission from the board
e4m Staff Apr 20, 2026 2:09 PM
In her most recent role, Aggarwal was Vice President – Media at Airtel
e4m Staff Apr 20, 2026 2:04 PM
Before joining Republic, Dutta served as National Revenue Head at Network18 Media & Investments Limited
e4m Staff Apr 20, 2026 1:43 PM
Moderated by Adeeb, Head of Agency Business, India at Criteo, the panel had Sujata Dwibedy, Sairam Ranganathan, Driv Vohra, and Swati Rao
e4m Staff Apr 20, 2026 1:29 PM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, writes about the Lenskart controversy and a cultural misstep
Ganapathy Viswanathan Apr 20, 2026 1:03 PM
Continues as Head of Marketing while stepping into a broader leadership role across ShareChat and Moj’s growth journey
e4m Staff Apr 20, 2026 12:30 PM
In this role, Sanghvi's mandate spans across pricing strategy, supply chain, commercial insights and business transformation
e4m Staff Apr 20, 2026 12:10 PM
The team brings together six senior leaders across creativity, innovation, strategy, intelligence, business development and marketing
e4m Staff Apr 20, 2026 12:02 PM
The rebranding has been developed by StudioX and is anchored in the concept of 'Elemental Power'
e4m Staff Apr 20, 2026 11:37 AM
Sudipta Banerjee brings with him over 3 decades of experience in market research field operations & research project management
e4m Staff Apr 20, 2026 11:16 AM
Prior to this, Ellie Brocklehurst was with TBWA\Asia as Chief Marketing Officer, Asia
e4m Desk Apr 20, 2026 10:57 AM
Expanding a family-led business into a global powerhouse across energy, telecom & retail, Mukesh Ambani has positioned his brand as a symbol of scale and innovation
e4m Staff Apr 20, 2026 10:45 AM
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, broadly captures how Unilever is approaching marketing with a creator-led, recommendation-driven model
Ganapathy Viswanathan Apr 20, 2026 10:32 AM
Both Hindi and English platforms are being measured; pilot could be extended to other markets like Tamil Nadu, Kerala and Puducherry
e4m Staff Apr 20, 2026 9:46 AM
From Insta reels video walkthroughs to influencer and creator collaborations, real estate brands are crafting narratives that allow prospective buyers to experience properties long before a site visit
Sunidhi Vijay Apr 20, 2026 9:42 AM
Data from Media Pro Research underlines the trend. Circulation revs have declined steadily—from ₹81.7 billion in 2023 to ₹80.1 billion in 2025—wiping out nearly ₹1 billion in just two years
Imran Fazal Apr 20, 2026 9:41 AM
Prior to this, Aditya Singh was Executive Vice President and Head – Marketing at Marico
e4m Staff Apr 20, 2026 9:40 AM
After walking away from Warner Bros. Discovery, Netflix sharpens focus on advertising, live programming, content ownership and ARPU; India could be a key testbed for its next growth phase
Kanchan Srivastava Apr 20, 2026 9:10 AM
Industry chatter links the former Junglee Pictures president Shahani to the Aditya Birla Group’s content arm; company maintains silence
e4m Staff Apr 20, 2026 8:49 AM
Early adopters say the intersection of programmatic and influencer marketing drives real business outcomes, allowing marketers to match brand messaging with customer profiles & preferences
Shalinee Mishra Apr 20, 2026 8:47 AM
Pallav Singh joins Tata Motors after a nearly 2-year stint at Porsche India
