barc-india

Reckitt Benckiser India maintained their second spot with 60043 insertions

exchange4media Staff 08-February-2019

Zee Anmol continues to lead the overall Hindi GEC market with 758 million impressions followed by Zee TV with 738 million impressions

exchange4media Staff 07-February-2019

Hindustan Unilever Limited retained its top rank in this week’s list of top 10 advertisers

exchange4media Staff 05-February-2019

At TV First conference, Dasgupta, CEO, Broadcast Audience Research Council India said people spend 3 hours and 48 minutes watching TV every day including the youth demographic

exchange4media Staff 01-February-2019

Goenka will be taking over from Nakul Chopra, who successfully completed his one-year tenure

exchange4media Staff 29-January-2019

The fifth edition of Prime Time Awards is scheduled to take place on January 31 at the ITC Maratha in Mumbai

exchange4media Staff 22-January-2019

In the Top 5 Programmes Colors’ new show ‘Fear Factor Khatron Ke Khiladi Jigar Pe Trigger’ led the urban market and took the second spot overall (Urban+Rural)

exchange4media Staff 17-January-2019

In the Top 10 Advertisers list, FMCG majors Hindustan Lever, Reckitt Benckiser, and ITC Ltd were in the top three spots

exchange4media Staff 11-January-2019

Continuing to hold the leadership position in the Urban market for the last 12 weeks, Zee Kannada has now earned the distinction of being the leader for the first time in the last 13 years

exchange4media Staff 10-January-2019

Among channels, Zee Anmol continued to lead overall and rural markets, and Star Plus retained the top position in the urban market

exchange4media Staff 10-January-2019

A communication sent to employees on new year mentions that four culture pillars of BARC India-- Belong, Agile, Robust and Curious-- were driving the team to build a future-ready organisation

exchange4media Staff 07-January-2019

FMCG majors Hindustan Lever, Reckitt Benckiser and ITC Ltd. featured among top three advertisers

exchange4media Staff 07-January-2019

CEO, BARC India says the year 2018 also saw Hindi GEC and Movies continuing to garner lion’s share of viewership and asserts that their popularity is only rising

Partho Dasgupta 02-January-2019

BARC Week 50: WhatsApp, which recently launched its first TV campaign in India, has entered the list of Top 10 Brands at the sixth spot

exchange4media Staff 21-December-2018

In week 48 of the Broadcast Audience Research Council of India's data, top players in South GEC category continued to maintain their positions

exchange4media Staff 18-December-2018

Star Plus continues to lead urban market; Zee Anmol too retains leadership position in rural

exchange4media Staff 13-December-2018

However, industry veterans emphasised on the need for creating public awareness on the TRAI order for its better implication

exchange4media Staff 11-December-2018

In the same week, FMCG brand Hindustan Lever, Reckitt Benckiser, and ITC Ltd continued to lead the category

exchange4media Staff 10-December-2018

Zee Anmol continues to lead both overall and rural market this week

exchange4media Staff 06-December-2018

While some states have locked their choices in the EVMs, & some will vote for their next government on December 7, news channels line up special shows ahead of polls & general elections next year

exchange4media Staff 05-December-2018