wow
Sylvia Dutta?blur=25

Sylvia Dutta, Lead Corporate Communications & PR, Wow! Momo Foods, reflects on how narrative and communications capital quietly shape trust, credibility, and long-term value.

Sylvia Dutta Apr 29, 2026 11:41 AM

Sylvia Dutta?blur=25

Dutta joins the company after a long stint of nearly 15 years with Jubilant FoodWorks Ltd

e4m Staff Mar 24, 2026 10:58 AM

Murali Krishnan?blur=25

Murali Krishnan remembers Piyush Pandey for inspiring generations with his unique voice and unmatched connection to the Indian audience

e4m Staff Oct 25, 2025 1:53 PM

WOW Burger, WOW Momo?blur=25

The judges found that the rival mark “WOW Burger” was confusingly similar to WOW Momo’s established trademarks 

e4m Staff Oct 22, 2025 11:07 AM

Duroflex, WOW Skin Science, Aaccho shine at e4m D2C Awards?blur=25

Aayushi Khandelwal, Founder of Anveshan, awarded Best D2C Gamechanger Entrepreneur – Female honour

e4m Desk Sep 3, 2025 9:06 PM

Nimish Chaudhary?blur=25

Prior to joining Wow! Momo, Nimish Chaudhary was Vice President of Engineering at Jubilant FoodWorks

e4m Staff Aug 12, 2025 9:39 AM

wow! momo?blur=25

The company has invited DMs from creative agencies with a specialisation in ecomm marketing and digital campaigns

e4m Staff Apr 2, 2025 1:03 PM

Wow noodles?blur=25

The company has announced the launch of Wow! Noodles in a range of Desi-Asian flavours

e4m Staff Mar 12, 2025 9:27 AM

Glad U Came, Wow Kulfi?blur=25

As part of the mandate, Glad U Came will curate and execute a multi-tiered influencer marketing strategy, leveraging food bloggers, lifestyle influencers, and content creators

e4m Staff Mar 3, 2025 4:35 PM

Shradha Agarwal?blur=25

Guest Column: Shradha Agarwal, Co-Founder and Global CEO of Grapes Worldwide, delves into the key elements that enable brands to create distinctive and unforgettable campaigns

Shradha Agarwal Jan 30, 2025 9:03 AM

sunfeast?blur=25

Conceptualized by Ogilvy, the TVC has the tagline, ‘Iske Har Bite Mein Hai Wow!’.

e4m Staff Jan 29, 2025 5:58 PM

WOW Skin Science?blur=25

WOW Skin Science is implementing a 360-degree media activation strategy, which includes a digital commercial featuring Urvi Singh, known for her role in Kota Factory

e4m Staff Aug 12, 2024 1:26 PM

Jasmeen Kaur?blur=25

Kaur, who went viral last month for her unique presentation style, and outlandish metaphors for describing everyday colours, has landed her first brand collaboration

e4m Staff Nov 7, 2023 8:25 AM

D2C Revolution, WOW Skin Science, Manish Chowdhary?blur=25

In this edition of e4m's D2C Revolution, the co-founder of WOW Skin Science, Manish Chowdhary said the brand is relying purely on e-commerce for growth this year

Chehneet Kaur Nov 1, 2023 8:36 AM

Winkin cow?blur=25

The campaign has 10-second ASMR films that invite you not just to see or hear but to feel the Rich Shakes experience

e4m Staff Oct 5, 2023 1:00 PM

Mom Boss?blur=25

As part of our Mother’s Day series, we caught up with the Chief Marketing Officer of WOW Skin Science who shared what it takes to be on top of the job while being a mother of two

Aditi Gupta May 9, 2023 8:50 AM

e4m India Brand Conclave?blur=25

At the e4m India Brand Conclave, the COO of WOW Skincare spoke on 'Building Brands with Digital DNA'

exchange4media Staff Mar 3, 2023 11:48 AM

mithun?blur=25

Earlier, Appaiah was the CEO and Executive Director at Innovative Foods Ltd

exchange4media Staff Feb 22, 2023 2:56 PM

vanda?blur=25

In her new role, Ferrao will be responsible for the development and implementation of marketing strategies across all of WOW’s product categories and channels

exchange4media Staff Nov 1, 2022 11:49 AM

WOW Skin Science?blur=25

Guest Column: Karan Chowdhary, Co-Founder, WOW Skin Science, elaborates on how brand experience has moved towards hyper-personalization

Karan Chowdhary Oct 24, 2022 8:27 AM

WOW?blur=25

The actors have been roped in because of their appeal across age groups, the company said

exchange4media Staff Sep 12, 2022 10:43 AM

wow?blur=25

The company is also set to raise another Rs 100 crore in the next quarter

exchange4media Staff Sep 8, 2022 2:32 PM

Priti?blur=25

Rajput has 12 years of experience in the field of innovation, brand management and marketing

exchange4media Staff Jul 6, 2022 2:15 PM

WOW Life Science Apple Cider Vinegar campaign?blur=25

The ‘detox karo andar se, dikho fit bahar se’ campaign showcases a friendly conversation between the brand ambassador and a journalist who has come to interview her in her home

exchange4media Staff Jun 6, 2022 4:22 PM

WOW?blur=25

Parekh has executed campaigns for brands like Nykaa, Flipkart, FirstCry and Honda

exchange4media Staff Mar 14, 2022 12:13 PM

Madhur Acharya?blur=25

Prior to this, Acharya was with Wow Skin Science as Vice President-Marketing

exchange4media Staff Feb 22, 2022 8:45 AM

Manish Chowdhary?blur=25

Manish Chowdhary, Co-CEO, Body Cupid Pvt Ltd, shares how the brand aims at reducing the use of plastic at the source with their new initiative known as #EkChhotiSiShuruaat

Ritika Raj Jan 18, 2022 9:00 AM

wow skin?blur=25

She will also be responsible for leading the launch of new brands & strategic brand mixes under the parent company Body Cupid Pvt Limited

exchange4media Staff Jan 17, 2022 4:43 PM

wow skin?blur=25

TVC shows how consumers rely on experts for their haircare routine, often turning a blind eye to the harsh chemicals those products might contain

exchange4media Staff Jan 8, 2022 8:48 AM

Wow Skin Science Campaign?blur=25

The campaign talks about prioritizing yourself and indulging in a self-care session with the WOW Skin Science Ubtan Range

exchange4media Staff Oct 17, 2021 6:00 PM

Wow Skin Science Campaign?blur=25

The 'Celebrate responsibly, be WOW, naturally' campaign features actors Ritiesh Deshmukh and Genelia D’souza

exchange4media Staff Sep 13, 2021 4:49 PM

Manish chowdhary?blur=25

Chowdhary, Co-founder & Co-CEO, Body Cupid Pvt Ltd, shares insights on the trends in the beauty and wellness industry, the need for sustainable products, their marketing strategy, and more

Ritika Raj Sep 10, 2021 8:39 AM

Wow Skin Science Campaign?blur=25

With this campaign, the brand is unveiling its new brand proposition 'Be WOW, Naturally!'

exchange4media Staff Sep 6, 2021 12:29 PM

sandeep goshal?blur=25

Goshal will play a pivotal role in leading and expanding the international market for Body Cupid Pvt Ltd

exchange4media Staff Aug 30, 2021 11:48 AM

wow momos?blur=25

The ready-to-make frozen momos will be exclusively available online on Bigbasket in 10 cities

exchange4media Staff Jul 14, 2021 12:41 PM

madhur acharya?blur=25

In his two- year tenure at WOW Skin Science, Madhur has led the marketing team and crafted strategies across ATL, BTL, digital and advertising verticals

exchange4media Staff Jul 12, 2021 10:48 AM

acv?blur=25

The brand said that Kapoor has been roped in owing to her affinity for natural and holistic products

exchange4media Staff Jul 1, 2021 11:33 AM

Karan Punjabi?blur=25

Punjabi will be responsible for defining strategic roadmap, building scale and optimization, thereby driving fresh revenue and profitability

exchange4media Staff Jun 30, 2021 2:20 PM