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At the inaugural day of the CII Big Picture Summit, experts discussed challenges and opportunities involving streaming platforms

Ruhail Amin 2 days ago

Netflix is said to have dedicated Rs 600 cr per year for original content in India and Amazon committed Rs 2,230 cr last year, which is expected to be allocated over two-three years

Madhuwanti Saha 10-October-2018

In the US, advertisers are expected to spend $4.61 billion on Amazon in 2018, accounting for 4.1% of all digital ad spend. While in India, nearly 15% of digital ad monies can be attributed to the ad revenues of OTT platforms.

Venkata Susmita Biswas 24-September-2018

Akash Banerji, Head Marketing and Partnerships, Viacom18 Digital Ventures- Voot shares his thoughts on content marketing strategy

exchange4media Staff 14-September-2018

The panel spoke about TV going nowhere, non-disruptive advertising and the rising popularity of video

exchange4media Staff 08-September-2018

Only two days to go, the event provides a stunning showcase of talent, expertise, inspiration and insight for brand marketers

Pallavi Borkar 05-September-2018

Viacom 18's Regional Entertainment and the network's film studio join hands to produce 18 multi-lingual, multi-genre VOOT Originals

exchange4media Staff 31-August-2018

Cable operators claim to have suffered losses running into crores in the past one year because of the OTT platforms. The associations wants TRAI to intervene and resolve it.

Nishant Saxena 31-July-2018

Kaisi Yeh Yaariyan 3 delves into Manik and Nandini’s coming of age romance and the varied emotions of being young and in love.

exchange4media Staff 16-May-2018

Th new campaign #SchoolKiMasti focuses on making going to school even more fun by adding beloved favourite Nicktoons characters to the daily lives of children

exchange4media Staff 11-April-2018

Recap brings you a round up of the important stories that made headlines this week.

exchange4media Staff 17-March-2018

Viacom18 is expected to announce Gandhi’s replacement in due course.

exchange4media Staff 12-March-2018

Gaurav Gandhi, COO, Viacom18 Digital Ventures, moves on after serving 8 years in the organisation.

exchange4media Staff 12-March-2018

With India expected to have 530 million smartphone users this year, we look at the dominating video consumption trends

Madhuwanti Saha 15-January-2018

As part of its 2018 plan, Voot will go international apart from sharpening its regional presence and dial-up its original content play

exchange4media Staff 20-December-2017

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

Madhuwanti Saha 12-December-2017

The two-year-old company has big ticket clients like Flipkart, Hotstar, VOOT, Tanishq, NBC Universal Studios and eBay

exchange4media Staff 30-November-2017

Six-part series ‘Time Out’ starring popular faces Tahir Raj Bhasin and Sarah Jane Dias will be launched on VOOT on November 28

exchange4media Staff 27-November-2017