CEO of Firework India, Sunil Nair said that Jio has created a new category of connected users by bringing the KaiOS ecosystem to India

exchange4media Staff Mar 2, 2021 1:44 PM

With the aim of building an invested community of over 3.5L students, the brand created multiple touchpoints, including newsletters, LIVE sessions, video content & e-destination with curated content

exchange4media Staff Mar 2, 2021 12:21 PM

Industry observers opine that the draft guidelines will create a balance between the three stakeholders - the brand, the influencer, and the influencer’s audience

Nafisa Shaheen Feb 25, 2021 9:13 AM

The platform also introduces exciting and appealing new content ranging from animated movies to kid-friendly cooking shows to edutainment content

exchange4media Staff Feb 22, 2021 3:33 PM

This feature has already crossed 1 lakh monthly microtransactions during its soft launch

exchange4media Staff Feb 22, 2021 1:43 PM

Chingari has become the first short video app globally to make short videos shoppable via AI/ML

exchange4media Staff Feb 18, 2021 8:47 AM

OPPO collaborates with the Bollywood director for a one-of-a-kind film shot on the videography expert Reno5 Pro 5G

exchange4media Staff Feb 18, 2021 8:30 AM

Starring Yashaswini Dayama and Prit Kamani, the film will allow viewers to decide the course of the story and goes live on the platform on 12th February

exchange4media Staff Feb 10, 2021 4:38 PM

As part of the collaboration, Moj will develop over 400 Lenses over multiple phases for its community to create more fun and entertaining short video content

exchange4media Staff Feb 10, 2021 4:31 PM

It has been an endeavor for Chingari to make sure that the content creators on its platform are spoilt for choice

exchange4media Staff Feb 8, 2021 2:28 PM

The film, about a family fighting for survival as a planet-decimating comet nears Earth, will be the first film of ‘First Day, First Show’, a new PVOD offering launched by Eros Now

exchange4media Staff Jan 28, 2021 12:28 PM

Head Honcho Siddharth Kumar Tewary, One Life Studios, said that they believe in the power of storytelling and is happy to take Indian origin based content to viewers across the globe

exchange4media Staff Jan 27, 2021 1:59 PM

TikTok CEO Vanessa Pappas and VP of Global Business Blake Chandlee informed that the downsizing will be carried out with immediate effect

exchange4media Staff Jan 27, 2021 12:39 PM

The campaign’s purpose is to pay tribute to Indian soldiers for their countless acts of sacrifice in safeguarding India’s sovereignty

exchange4media Staff Jan 25, 2021 3:42 PM

Pantvaidya, the Group COO of Balaji Telefilms and CEO of ALTBalaji, speaks about the platform's performance in the year gone by and its plans to build a robust content catalogue in FY22

Javed Farooqui Jan 25, 2021 8:45 AM

Certain part of these funds that will be used for celebrity influencer onboarding and other growth strategies

exchange4media Staff Jan 22, 2021 3:34 PM

With a catalogue of 1000+ regional films, the editor will pick out one language every month and feature the best short film in that language

exchange4media Staff Jan 21, 2021 12:52 PM

Commenting on the association, Vikram Tanna, COO, Mzaalo said that they are thrilled to partner with SpiceJet to offer seamless access of our wide-ranging content to on-the-go consumers

exchange4media Staff Jan 19, 2021 12:27 PM

The association kicked off with #SRKFlow Challenge on Rizzle which gained tremendous attention, affirming the perfect blend of the song and the app

exchange4media Staff Jan 14, 2021 4:03 PM

Abu Dhabi T10 will take place from Jan 28 to Feb 6, satiating the growing demand for ‘cricketainment’ internationally

exchange4media Staff Jan 14, 2021 1:21 PM