Josh Gallagher, Chief Product Officer, APAC, MediaCom, believes growth in e-commerce retail in India will accelerate a change in the way brands grow

Shikha Paliwal Oct 15, 2019 8:39 AM

Conceptualised by Wunderman Thompson India, the campaign aims to capture the essence of Diwali and make each moment special with the best of festive fashion

exchange4media Staff Oct 7, 2019 2:08 PM

The panel discussion was moderated by B Srinivasan, and the panellists were Tanuj Choudhry, S Subramanian and Nishanth Chandran

exchange4media Staff Oct 5, 2019 8:10 AM

Shaji, Chairman and MD of Kerala-based digital retail chain MyG, spoke about the brand’s journey so far, their advertising budget and bringing actor Mohanlal on board as brand ambassador

Neethu Mohan Oct 1, 2019 8:10 AM

‘Myprotein’ has forayed into the Indian market with a strategic partnership with MSM Retail Pvt Ltd

exchange4media Staff Sep 26, 2019 3:09 PM

The Pitch CMO Summit Chennai 2019 will be held at the Taj Coromandel, on Friday, October 4

exchange4media Staff Sep 26, 2019 9:22 AM

The increased capacity will ensure faster deliveries and enhanced customer experience during the festive season

exchange4media Staff Sep 24, 2019 3:23 PM

Along with the collection, the campaign will also be the first exposure to the brand’s new proposition 'Shine by Design'

exchange4media Staff Sep 10, 2019 3:18 PM

While the move is likely to benefit foreign brands, industry experts feel home-grown single-retail brands may not gain so much

Nafisa Shaheen Sep 4, 2019 8:33 AM

At the recent launch of BW Businessworld Marketing Whitebook 2019, brand experts spoke about trends sharing the future of Indian economy

exchange4media Staff Sep 3, 2019 3:06 PM

With this campaign — conceptualised by Ogilvy — the brand expands into the size-inclusive fashion market by upholding body positivity

exchange4media Staff Aug 31, 2019 4:00 PM

A total of nine spots were executed on Zee TV over August 12, 13 and 14 across top-rated primetime shows

exchange4media Staff Aug 21, 2019 4:58 PM

Singh was heading Dentsu’s retail division before joining Madison

exchange4media Staff Aug 13, 2019 12:16 PM

After a successful one-year run in Hyderabad, IKEA is looking at multi-channel growth in the coming years

exchange4media Staff Aug 9, 2019 4:28 PM

Munshi, CEO India and APAC, Denave, on how adopting new-age technologies can help retailers script success stories

Dolly Mahayan Jul 30, 2019 8:07 AM

Dimon Hu, CMO (Huawei Brand), Consumer Business Group, Huawei India, dismisses any conflict of interest being speculated between the two brands, as both cater to different segments

Dolly Mahayan Jul 29, 2019 11:24 AM

With over 30 years of experience in the retail space, Konchada has also worked with Vishal Megamart and V Mart

exchange4media Staff Jul 23, 2019 11:23 AM

Home appliance, air conditioner, water purifier, car, two-wheeler, electronic, clothing, departmental store and home/interior were some of the leading categories in the three sectors

Anjali Thakur Jul 16, 2019 8:26 AM

Kantar team shares insights on CX+ India Retail Banking Report 2019 released on Thursday

Noel Dsouza Jul 12, 2019 8:20 AM

At TechManch 2019, Prachi Mohapatra, CMO, FBB, Future Retail, spoke about how ‘hyper-localisation’ & ‘being regional’ led to the growth of Brand FBB

exchange4media Staff Jun 28, 2019 8:25 AM