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At Pitch CMO Summit 2026 in Bengaluru, Diageo India’s Chief Strategy Officer Amitabh Pande spoke in detail on how brands are built, measured and experienced
The APAC leadership has also sent out a message that the matter is serious and cannot be disclosed
Imran Fazal Sep 2, 2026 1:50 PM
Guest Column: Senior business leader Taranjeet Singh writes that as AI makes sales execution faster, human judgment and the ability to build trust are becoming real differentiators
Taranjeet Singh Sep 2, 2026 8:41 AM
Dentsu India faces renewed regulatory scrutiny, say sources. The raids are suspected to be conducted by the Income Tax department
Neeta Nair Sep 1, 2026 1:07 PM
The development comes amid devastating flash floods along the Nepal-Tibet border
e4m Staff Aug 29, 2026 6:43 PM
Vaseline’s response to a creator’s pronunciation joins a growing list of cases where brands have changed social handles, packaging and even products after the internet took over the conversation
Shalinee Mishra Aug 29, 2026 9:11 AM
Dr Subhash Chandra has accused the Reliance Group of spreading a misleading narrative around his debt and the recent NCLT proceedings
e4m Staff Aug 28, 2026 10:56 PM
Essel Group chairman has alleged that TV18 and CNBC pushed a misleading narrative around his debt and raised claims dating back to 2019
e4m Staff Aug 28, 2026 10:15 PM
The ad drew flak for the actor’s Indo-Western styling in a rakhi campaign, but many defended it by calling it a contemporary expression
e4m Staff Aug 25, 2026 11:42 AM
Siddharth Yadav has been appointed media co-convener of the Bharatiya Janata Party's (BJP) new national media team
e4m Staff Aug 18, 2026 7:24 PM
Pradeep Bhandari has been appointed National Media Co-Convener of the BJP’s new national media team
e4m Staff Aug 18, 2026 5:04 PM
Anil Baluni has been associated with the BJP’s national media operations since 2017
e4m Staff Aug 18, 2026 11:23 AM
Goyal's response broadly challenges how she believes the AAAI should be governed
e4m Staff Aug 14, 2026 3:50 PM
Stuti Ramachandra currently serves as Director, Head of Production & Post- International Originals, India
The government also said representations and grievances submitted by casual assignees are examined on merit
Imran Fazal Aug 12, 2026 12:47 PM
However, the govt stated that 7 complaints relating to appointments had been received against the pubcaster from applicants
Imran Fazal Aug 5, 2026 12:40 PM
Stauffer joined Nazara after Bluetile and Bestplay became part of the gaming group's portfolio
The company reported an EBITDA loss of Rs 11 crore during the quarter and said it expects this to improve to Rs 7.53 crore in the corresponding quarter next year
e4m Staff Aug 4, 2026 12:51 PM
Ganapathy Viswanathan, Communication Consultant & Author, writes that Infosys' CEO succession offers a masterclass in leadership planning and board responsibility
Ganapathy Viswanathan Jul 29, 2026 9:15 AM
For creators, political expression is no longer just a matter of personal belief, it is increasingly becoming a business decision with financial consequences
Shalinee Mishra Jul 29, 2026 9:00 AM
Many brands have chosen to pause their marketing messages to solidarity with the student protests
Shalinee Mishra Jul 23, 2026 6:06 PM
Google has been fined approximately $854,250; the tech giant has argued that it was protected by EU regulations that exempt online platforms from liability for content uploaded by third parties
Jeff will continue to lead PR and comms for LEGO House while serving as the central communications lead for the wider LEGO Location-Based Experiences portfolio
e4m Staff Jul 15, 2026 11:27 AM
The notice has sparked legal questions over the extent of the ministry's powers but broadcasters say the intervention addresses a longstanding regulatory gap in tackling industrial-scale online piracy
Imran Fazal Jul 15, 2026 9:03 AM
The impleaded entities include several of India's leading television networks, such as Zee Media, TV Today Network, ABP Network, Republic Media, Network18, Bennett Coleman & Co among others
Imran Fazal Jul 14, 2026 5:43 PM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
Messaging platform submits its reply to the Centre's notice, while officials assess whether the proposed feature adequately addresses concerns over online fraud, impersonation and cybercrime
e4m Staff Jul 10, 2026 1:23 PM
Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line
Ritika Upmanyu Jul 2, 2026 10:00 AM
Shadma Shaikh is also the Co-Founder of the social impact newsroom FactorDaily
Prior to joining the venture, Sharma was Vice President – Marketing at HDFC Bank
Premjeet Sodhi, Global Analytics Lead at WPP Media, writes attention measurement, as it currently exists, has brought new knowledge but is only a promising first draft
Premjeet Sodhi Jun 30, 2026 12:17 PM
The appointment includes media planning and buying responsibilities across the Americas, EMEA, Japan and APAC regions
e4m Staff Jun 30, 2026 11:32 AM
The move reflects an increasingly common collaboration model in India's advertising ecosystem, where lead agencies partner with specialist media networks to deliver large, integrated mandates
Imran Fazal Jun 26, 2026 1:46 PM
Guest Column: There is growing judicial discomfort with intermediaries profiting from engagement while disclaiming responsibility for its consequences, writes M. Gautham Machaiah
M. Gautham Machaiah Jun 24, 2026 12:44 PM
The name change takes Cricinfo back to its original identity when it was founded in 1993
e4m Staff Jun 23, 2026 8:09 PM
Guest Column: Dr. Sandeep Goyal decodes the Japanese philosophy of ‘Osoji’ and the cultural pillars it is built on
Sandeep Goyal Jun 22, 2026 8:26 AM
On his birthday, Sanjiv Puri's journey serves as a reminder that enduring leadership is often defined not by dramatic moments but by the steady pursuit of excellence
e4m Staff Jun 18, 2026 9:16 AM
Prior to this, Zohair Shaikh was with BigBang.Social as GTM Strategy & Product Monetisation
Across sectors, brands are increasingly treating CSR initiatives as long-term storytelling platforms rather than standalone corporate programmes
Sunidhi Vijay Jun 15, 2026 9:03 AM
The move comes as Rajiv Bajaj takes on greater responsibilities at Bajaj Auto following recent business developments, including the acquisition of KTM
e4m Staff Jun 10, 2026 8:14 AM
Pernod Ricard India’s creative responsibilities are currently shared between Ogilvy and FCB India (now part of Omnicom Advertising India)
Imran Fazal Jun 9, 2026 9:10 AM
According to the complaint, Perplexity has copied CNN articles, videos and images to generate content that is "identical or substantially similar" to the news publisher's original works
e4m Desk May 29, 2026 12:49 PM
In this role, Raj will focus on strengthening integrated sports, gaming and esports solutions by bringing together media, creative, CXM, data & partnerships
Cyrille Bolloré, Chief Executive of Bolloré SE, has said the offer undervalues the company and is financed in a way that relies ‘too heavily on the label’s own resources’
Soam has several years of experience in the media industry, particularly in television journalism
e4m Staff May 14, 2026 5:05 PM
VML CEO Babita Baruah rubbishes reports on her exit, calls them 'malicious'
Neeta Nair May 7, 2026 6:46 PM
Pallav Singh joins Tata Motors after a nearly 2-year stint at Porsche India
Paroma Dayal will report to Rohit Potphode, Managing Partner - Sports, Gaming, eSports & Live Experiences, dentsu India
Prior to this elevation, Agrawal served as Group CFO for the last four years