transformation
Partnering closely with Harsha Razdan, CEO, South Asia, Ajay will accelerate dentsu's transformation by advancing strategic priorities and strengthening a future-ready operating model
e4m Staff Jul 15, 2026 4:23 PM
Prior to this, Nikhil Mehrotra was with Nutanix as Director, Field Marketing - India
e4m Desk Jul 15, 2026 11:35 AM
In the second part of Rajeev Beotra’s ‘Chronicles from Mehra World’, the journey continues with humour, fitness, self-discovery and reinvention
Rajeev Beotra Jul 14, 2026 5:00 PM
In her new position, Vasan will lead capability transformation for The Coca-Cola Company
e4m Desk Jul 14, 2026 10:59 AM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
exchange4media wishes Sunil Gautam a very happy birthday and celebrates a remarkable legacy that continues to inspire India's communications fraternity
e4m Staff Jul 13, 2026 9:31 PM
Singh was previously associated with Providence India as Executive Director - AI & Data, Enterprise Transformation
e4m Staff Jul 10, 2026 4:48 PM
Naveen Kundu will lead the integrated business as Board Chairman & CEO
e4m Staff Jul 10, 2026 2:26 PM
Following a seven-year term at JioStar as marketing director, Vishal N Sharma joins US-based J Brrothers LLC as Head of India Operations
e4m Staff Jul 10, 2026 9:53 AM
As third-party cookies crumble and privacy law tightens its grip, marketers are discovering that the most valuable currency in advertising today is not attention, but trust
Anuja Jain Jul 10, 2026 9:03 AM
In the first part of this series, we celebrate 6 business leaders who built institutions that allowed journalism to scale
Ruhail Amin Jul 9, 2026 6:19 PM
Sam Tomlinson succeeds Jamie Posnanski who has returned to the United States to focus on personal commitments
e4m Staff Jul 9, 2026 10:25 AM
From interactive billboards to experiential activations, brands are designing campaigns that people photograph, share and turn into content, extending their reach far beyond the street
Shalinee Mishra Jul 9, 2026 9:15 AM
The report says digital adoption has helped nearly 60% of MSMEs achieve double-digit revenue growth with AI expected to unlock up to 30-35% improvement in profitability for businesses
e4m Staff Jul 8, 2026 12:06 PM
Dr Annurag Batra decodes the question of whether the industry is ready for an entirely new way of measuring audiences
Dr Annurag Batra Jul 8, 2026 11:30 AM
Experts say company websites need to evolve from a transaction platform to a brand's most authentic destination with emphasis on structured product information, rich content and accurate data
Sunidhi Vijay Jul 6, 2026 9:07 AM
Guest Column: Ranjan Malik, Co-founder of Primalise, writes on the hidden pattern behind stalled restructures, failed culture programmes, sluggish digital initiatives and disappointing AI rollouts
Ranjan Malik Jul 2, 2026 4:57 PM
Guest Column: Arpit Srivastava, Associate Director, Xiaomi India, decodes how awareness leads to consideration, consideration led to a click, and so on
Arpit Srivastava Jul 2, 2026 3:27 PM
Kalia joins MSM Unify with more than 14+ years of experience spanning higher education, business development, strategic partnerships, and business transformation
e4m Staff Jul 2, 2026 11:18 AM
Joshi has held senior leadership roles at Licious, Jubilant FoodWorks HUL and GCMMF
e4m Staff Jul 2, 2026 10:37 AM
Guest Column: Senior brand, growth & media leader Ketan K Bharati notes that for nearly two decades marketers have focused on discovery - how to get found, rank higher and beat competitors in search
Ketan K Bharati Jul 1, 2026 6:24 PM
On July 1, 1941, a 10-second Bulova ad before a baseball game quietly launched the business of television advertising as we know it
Aryendra Khan Jul 1, 2026 12:28 PM
As OTT platforms, Q-comm apps, creator ecosystems collapse the distance between content and checkout, a new media category is quietly taking shape, share industry heads
Anuja Jain Jul 1, 2026 8:41 AM
The public broadcaster's recently updated content sourcing framework for WAVES introduces a streaming-minutes-based monetisation model and tightening of verification and compliance requirements
Imran Fazal Jun 30, 2026 8:39 AM
Kumar will spearhead Efficacy Worldwide's national media operations and growth agenda
e4m Staff Jun 29, 2026 1:39 PM
Sujit Patil, CCO, Godrej Industries Group, talks on communications' journey from the sidelines to the strategy table and the future of communications leadership
Ritika Upmanyu Jun 29, 2026 11:00 AM
Shveta Singh, Founder of Iridescent Lens & independent marketing consultant, questions whether the latest creator economy trend is genuine marketing innovation or simply direct selling in new clothes
Shveta Singh Jun 29, 2026 9:30 AM
Jane Lin Baden, Publicis Groupe APAC CEO, speaks on Cannes Lions’ tougher scrutiny of entries, why AI should drive growth, not layoffs & how Asia will soon be leading in innovation, commerce & trends
Team Impact Jun 26, 2026 9:01 AM
Greece wins first-ever Grand Prix, in the Creative Business Transformation Lions, and Canada takes home second Grand Prix of the week in Innovation
e4m Staff Jun 26, 2026 7:59 AM
Ingle will continue to be Global Head – Infrastructure Protection & Repair and IMEA Head – Manufacturing & Maintenance at Henkel Adhesive Technologies
e4m Staff Jun 25, 2026 6:21 PM
Prerna Mehrotra, Chief Client Officer & CEO, Media, Asia Pacific, dentsu, speaks to e4m from the Cannes Lions festival on how dentsu is adapting to serve its clients drive growth and client-centricity
Simran Sabherwal Jun 25, 2026 9:07 AM
Prior to joining ABP Network, Tushar Banerjee was associated with NDTV Convergence
e4m Staff Jun 24, 2026 1:54 PM

















