#e4mExclusive: Prashant Sukhwani Joins Publicis Digital Experience India as Managing Partner
He will work closely with Amaresh Godbole, CEO, PDX India and Chief AI Experiences & Solutions, Publicis Groupe India
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Published: Aug 12, 2026 7:48 AM | 2 min read
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- Publicis Groupe India's PDX India has appointed Prashant Sukhwani as Managing Partner, Social, overseeing the Social @ PDX India vertical.
- Sukhwani, who has over 15 years of marketing experience, previously held the position of Vice President, Marketing at Burger King India and has a background in brand management and digital marketing.
- He will report to Amaresh Godbole, CEO of PDX India, and the two will work closely on the vertical's strategic direction.
- The appointment aligns with PDX India's efforts to enhance its social media practice by integrating AI, data, and cultural insights to better serve client brands.
Publicis Groupe India's PDX India arm, Publicis Digital Experience — has brought Prashant Sukhwani on board as Managing Partner, Social. In this position, he takes charge of the Social @ PDX India vertical, engaging with client brands across the social, creator, content, search and performance spectrum.
He reports into Amaresh Godbole, who holds the dual title of CEO at PDX India and Chief AI Experiences & Solutions for Publicis Groupe India, and the two will collaborate closely on the vertical's direction.
Sukhwani brings over a decade and a half of marketing experience to the role, having spent time at ITC, Bunge and, most recently, Burger King India, where he held the position of Vice President, Marketing. His background spans brand management, digital marketing and integrated campaign work, with experience leading initiatives across brand strategy, content, media planning, CRM and performance marketing. During his tenure at Burger King India, he also played a role in building up the brand's first-party data infrastructure.
Commenting on the appointment, Godbole said: "Social has fundamentally changed. Winning today requires brands to move at the speed of culture while staying accountable to business outcomes. Prashant brings deep experience in building integrated, digital-first marketing ecosystems, and we're excited to have him lead Social @ PDX India as we continue helping brands navigate the next era of social marketing."
Sharing his thoughts on joining PDX India, Sukhwani said: "Throughout my career, I've believed that great marketing isn't about channels. It's about solving business problems. Consumers experience one brand, not separate teams for social, creators, search or performance and that's exactly what drew me to this opportunity. By bringing together AI, data, cultural intelligence and creators into one integrated ecosystem, the practice offers brands a smarter, faster way to build stronger customer relationships and drive sustainable business growth. What stands out is the way Social @ PDX India brings structure to the complexity of modern social marketing. I'm excited to partner with our clients as they build the next chapter of growth."
This leadership hire lands at a time when PDX India is scaling up its social media practice, weaving together AI capabilities, data, creator partnerships and cultural insight into its offering.
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