prime
Brands can opt for shoppable formats integrated in the shows or sponsor premium content, Prime Video has said
e4m Staff Jul 16, 2026 5:49 PM
She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others
e4m Staff Jul 15, 2026 11:25 AM
The investment was made through its indirect subsidiary Double Negative Films Limited (DNFL)
e4m Staff Jun 29, 2026 9:42 AM
At Cannes Lions 2026, Sir Martin Sorrell discusses AI, media concentration, Brand India, agency transformation and why human creativity still matters
Brij Pahwa Jun 26, 2026 8:59 AM
Over more than three decades in television journalism, he has remained a constant presence in an industry defined by relentless change.
e4m Staff Jun 18, 2026 9:26 AM
While Sushant Sinha is making a fresh start with "Desh Ki Pathshaala" on News18 India, Times Now Navbharat has handed over the reins of its popular show "News Ki Pathshaala" to Rubika Liyaquat
e4m Staff Jun 16, 2026 9:25 AM
The decision to prepone the broadcast comes at a time when the program's reach continues to dominate national statistics
e4m Staff Jun 15, 2026 1:26 PM
Major Gaurav Arya, Arpita Arya, Prateek Trivedi, Amish Devgan, Kishore Ajwani, Sushant Sinha and Aman Chopra will have shows as part of the primetime line-up
e4m Staff Jun 15, 2026 1:02 PM
Industry observers note that while breaking news remains central to television journalism, audience loyalty is increasingly being built around trusted personalities and distinctive presentation styles
e4m Staff Jun 15, 2026 12:50 PM
Desh Ki Pathshala will air daily at 8:50 PM starting 16 June across TV, CTV, and YouTube
e4m Staff Jun 12, 2026 1:55 PM
According to sources, she will host the channel's flagship show, 'News Ki Pathshala'
e4m Staff Jun 11, 2026 6:30 PM
Sources indicate that Liyaquat is expected to take over the prime-time slot vacated by Sushant Sinha
Ruhail Amin Jun 8, 2026 1:14 PM
The verdict is expected to accelerate efforts by broadcasters to charge higher rates from advertisers rather than increase inventory
Imran Fazal Jun 3, 2026 8:32 AM
Guest Column: Dr. Suresh Gaur explains how the approach of the PMs reflected their distinct personalities and the specific communication tools of their time
Dr. Suresh Gaur May 29, 2026 1:31 PM
The reformatting will infuse freshness in the content and attract younger audiences, the channel said
e4m Staff May 27, 2026 3:19 PM
At Goafest 2026, Mayank Shah, CMO, Parle Products, spoke to e4m about the Melody buzz, Gen Z consumers, digital media shifts, and reinventing legacy brands for a new generation
Sunidhi Vijay May 22, 2026 8:31 AM
Dr Annurag Batra tracks Prime Minister Narendra Modi’s journey from Gujarat to the national stage & how he is the face of a new and aspirational India
Dr Annurag Batra May 20, 2026 1:06 PM
Industry conversations have particularly intensified around what impact the move could have on the current role and programming responsibilities of Kishore Ajwani
e4m Staff May 18, 2026 9:14 AM
Advertising executives say while India’s domestic economy remains resilient, brands are becoming more selective and strategic with media spending
Imran Fazal May 14, 2026 9:04 AM
Industry conversations around leadership realignment intensify as Amazon folds MX Player into Prime Video
Kanchan Srivastava May 13, 2026 8:46 AM
As audiences move seamlessly across OTT, short video, connected TV, gaming, podcasts and commerce platforms, brands can no longer rely solely on traditional high-reach TV slots
Sunidhi Vijay May 11, 2026 9:45 AM
As Gaurav Gandhi is expected to continue leading Amazon’s unified streaming business, industry attention is now turning to the future roles of Karan Bedi and Amogh Dusad
Kanchan Srivastava May 7, 2026 5:05 PM
The integrated platform will be a free-and-paid streaming service under one brand, spanning SVOD, AVOD, Transactional Video on Demand, and add-on subscriptions
e4m Staff May 7, 2026 11:58 AM
No official details have been shared about what the speech will cover.
e4m Staff Apr 18, 2026 7:14 PM
Rahul Shivshankar, Editorial Affairs Director at CNN-News18, speaks about newsroom priorities, the debate around loud television, the changing meaning of prime time, the role of AI, and more
Ruhail Amin Apr 17, 2026 9:27 AM
Rajappan will take charge from June 1, 2026; Shahrukh Todiwala to superannuate on May 31, 2026
e4m Staff Mar 30, 2026 1:11 PM
The Hindi news channel has been telecasting other packaged programmes in the place of Navika Kumar's 'Sawaal Public Ka'
e4m Staff Mar 28, 2026 9:03 AM
According to a news report, the government has revealed the figure in an RTI reply
e4m Staff Mar 21, 2026 9:35 AM
A morning jog between Finland’s President Alexander Stubb and Canada’s Prime Minister Mark Carney in London’s Hyde Park took an unexpected turn with a reference to ‘Dhurandhar’
e4m Staff Mar 18, 2026 4:15 PM
Her role has been expanded to cover Original Series, Movies , and Licensed titles at Prime Video & Amazon MGM Studios
e4m Staff Feb 27, 2026 3:15 PM
Jacob is set to join Times Now as Managing Editor in April 2026, marking a significant transition in his career following a long and influential tenure at CNN-News18
e4m Staff Feb 26, 2026 9:18 AM
At the 2026 India-France Innovation Forum, French President Emmanuel Macron highlighted a number of Indian-origin leaders heading some of the world’s most prominent companies
e4m Staff Feb 18, 2026 4:16 PM
The meeting was held ahead of the upcoming IndiaAI Impact Summit in February 2026
e4m Staff Jan 30, 2026 2:59 PM
India has transformed from being just a production base to a creative powerhouse capable of building globally relevant content
Shalinee Mishra Jan 26, 2026 8:39 AM
The airline unveils its first full brand update since 2009, with a new logo representing protection, strength, and good fortune
e4m Staff Jan 16, 2026 4:07 PM













