omni
From management trainee to Chairman, Karkare's four-decade journey with Ulka is a rarity in an industry built on churn
e4m Staff Jul 15, 2026 10:37 AM
Ankur Parmar, CMO of Mahindra Lifespace Developers Ltd, says AI is reshaping search, customer journeys and agency relationships, changing how brands are discovered, built and trusted
Sandhi Sarun Jul 14, 2026 8:59 AM
At a time when the Indian media agency landscape was dominated by established networks, Sohrabji embraced the challenge of building a new agency from the ground up
Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum
e4m Staff Jul 6, 2026 11:08 AM
Rochelle Chhaya, President, UM & Initiative, APAC, spoke to e4m on taking over the leadership, growth in India, the focus on AI and more
Simran Sabherwal Jul 1, 2026 9:31 AM
The appointment includes media planning and buying responsibilities across the Americas, EMEA, Japan and APAC regions
e4m Staff Jun 30, 2026 11:32 AM
Can bigger really mean better? George Manas of Omnicom on the Omnicom-IPG integration, his hopes for India and why Cannes Lions 2026 became one of his favourites
Neeta Nair Jun 27, 2026 9:27 AM
According to COMvergence Final 2025 Global & Regional Billings Rankings, the combined entity reported $75.6 bn at the end of 2025, ahead of WPP by $11.8 billion and Publicis Groupe by $13.2 billion
e4m Staff Jun 26, 2026 9:49 AM
Jarrod Martin, Chief Transformation Officer, Omnicom Media Group and CEO of Acxiom, on why identity is becoming more valuable than data and how agencies can stay relevant in the media ecosystem
Team Impact Jun 26, 2026 9:12 AM
Ellen Griffin, Global Brand President, OMD, and Charlotte Lee, President, OMD APAC, discuss why innovation is flowing from APAC to the world, and what the Omnicom-IPG integration means for future
Neeta Nair Jun 25, 2026 8:51 AM
Mobile has converged with digital marketing itself due its evolution from being a marketing channel to the operating system of modern consumer engagement, share industry heads
Shantanu David Jun 24, 2026 9:25 AM
With many agencies already on board, absence of GroupM/WPP Media and Omnicom, now strengthened by IPG, could still determine if Roadstar becomes India’s common OOH currency
Kanchan Srivastava Jun 23, 2026 8:16 AM
Lodestar UM will lead AMFI's end-to-end media strategy, planning and buying responsibilities
e4m Staff Jun 19, 2026 11:10 AM
As consumer paths fracture across screens, platforms, and moments, India's marketers are ditching the channel playbook for optimising the entire system and not just individual channels
Anuja Jain Jun 19, 2026 8:50 AM
HDFC Bank is building an omnichannel MarTech foundation to power AI-driven personalization, customer context and autonomous marketing at enterprise scale.
Brij Pahwa Jun 17, 2026 11:23 AM
Sumit Patil joins the company following a nearly five-year tenure at Zee Entertainment Enterprises Limited
The account is valued at an estimated $250 million, according to reports
e4m Staff Jun 12, 2026 8:24 AM
Journeys are seamless for consumers, fragmented for brands. The gap lies in consistency, context, and what brands actually do with data
e4m Staff Jun 8, 2026 12:11 PM
Joey Zhao's mandate is to strengthen the agency's AI-driven capabilities
Javier Campopiano will report to Agathe Bousquet and Marco Venturelli, global co-CEOs of Leo Constellation
In his earlier role as Director-Digital, Jaison Dsouza was managing experts across Search, Social, Programmatic and Ad Ops channels
The honour recognised Prasoon Joshi’s extraordinary contribution to Indian advertising and media
e4m Staff May 22, 2026 2:03 PM
The winner of the media mandate will be announced next week, e4m has learnt
Imran Fazal May 22, 2026 9:02 AM
Campopiano serves as Worldwide Chief Creative Officer, Global Clients at OAG
e4m Staff May 19, 2026 8:20 AM
The challenge is that omnichannel growth is expensive on both ends, say industry players but they also note the need to invest in exclusive stores, shop-in-shops, and large-format retail partnerships
Sunidhi Vijay May 13, 2026 8:55 AM
In this role, Dinh will lead the full-funnel Media, GEO and Digital Transformation across the region
e4m Desk May 12, 2026 12:55 PM
Incumbent agency of the British carmaker is US-based Omnicom. In India, the account is estimated to be Rs 400 Cr
Christine Gambino succeeds Duncan Painter, who is stepping down to pursue a senior executive opportunity in the UK
Kartik Sharma, Group CEO, Omnicom Media India, speaks to Shripad Kulkarni on why attribution is not a science problem — it is a courage problem
Shripad Kulkarni May 2, 2026 8:56 AM
Revenue from operations in the first quarter of 2026 increased 6.7% to $5.6 billion as compared to the first quarter of 2025
e4m Staff Apr 29, 2026 10:55 AM
Raman joins Omnicom Media from Mahindra and Mahindra where he was the Digital Head
e4m Staff Apr 28, 2026 7:48 AM
Omnicom Media’s “negative reach” thesis signals a shift—where overexposure erodes impact, raising questions around content evolution, flawed metrics and frequency fatigue
Kanchan Srivastava Apr 27, 2026 8:35 AM
The team brings together six senior leaders across creativity, innovation, strategy, intelligence, business development and marketing
e4m Staff Apr 20, 2026 12:02 PM
Prior to this, Ellie Brocklehurst was with TBWA\Asia as Chief Marketing Officer, Asia
e4m Desk Apr 20, 2026 10:57 AM
In a conversation with Dr. Annurag Batra, Kartik Sharma discusses the Omnicom–IPG merger, platform-first future, and why the media agency's biggest transformation has nothing to do with cost-cutting
Digital channels help jewellery brands create transparency & trust; Search has become foundational for jewellery brands for showcasing design and brand ethos, share industry players
Sunidhi Vijay Apr 6, 2026 9:14 AM
Rohan Mehta has taken over the role of Chief Transformation Officer at OAI
