The actor will be part of a campaign that will be rolled out by the end of January

exchange4media Staff Jan 7, 2020 12:53 PM

With account movements happening through the year, 2019 was quite an eventful one for the industry

exchange4media Staff Dec 31, 2019 8:32 AM

The line-up includes shows like Modern Family, Fresh Off the Boat, How I Met your Mother and The Office

exchange4media Staff Dec 26, 2019 1:07 PM

S. Subramanian, Managing Director, Preethi Kitchen Appliances Pvt Ltd, tells us how product innovations based on consumer insights have helped the brand connect with the consumer

Simran Sabherwal Dec 19, 2019 8:53 AM

Nazeeb Arif, Executive Vice President & Chief Corporate Communications, ITC Limited, shares the story of his journey, FY 2018-19 for ITC and the future of communication.

Nafisa Shaheen Dec 17, 2019 3:58 PM

We take a look at what Indian brands are doing to support the government's sustainability initiatives to promote energy conservation

Shreshtha Verma Dec 14, 2019 9:19 AM

The top 3 winners of the final round will receive an opportunity to go to Silicon Valley for business mentorship

exchange4media Staff Nov 23, 2019 4:42 PM

The exchange4media Conclave - South 2019 was held on Friday, 22nd November, at Taj MG Road, Bangalore under the theme 'Brands & Consumers: The New Connections'

exchange4media Staff Nov 23, 2019 9:51 AM

At the Conclave, Anuj Rustagi, COO, Foods Division, ITC Ltd, decoded the three important questions brands must delve into in today's scenario

exchange4media Staff Nov 22, 2019 6:52 PM

Navinn Seksaria, MD, J.G. Hosiery and Satya Prabhakar, Founder & CEO, Sulekha will deliver Keynote speeches, while Dr A. Velumani, Creator, Thyrocare will deliver the Valedictory address

exchange4media Staff Nov 21, 2019 8:59 AM

Experts believe that while certain players will be affected by the launch of Disney+ in India, the platform will draw a mainly premium audience

Sonam Saini Nov 20, 2019 8:32 AM

The campaign has been conceptualised by Wunderman Thompson

exchange4media Staff Nov 16, 2019 9:02 AM

Pitchfork Partners will oversee 91springboard's public relations, online reputation management and stakeholder engagement

exchange4media Staff Nov 5, 2019 2:15 PM

Prior to Fabindia, Kumar was with ITC for over 15 years

exchange4media Staff Nov 4, 2019 5:02 PM

Select Dugout will be aired on Star Sports Select 1 SD/HD during India vs Bangladesh T20 series starting November 3

exchange4media Staff Nov 4, 2019 11:47 AM

The size of the account is believed to be approximately Rs 40 crore

Neeta Nair Oct 31, 2019 8:43 AM

The festive season in India is a perfect chance for brands to drive business with attractive offers and user content on social media, say industry experts

Nafisa Shaheen Oct 23, 2019 9:26 AM

Anuj Rustagi, COO - Chocolates, Confectionery, Coffee & New Categories, Food Division, ITC Ltd, shares insights on launch of Fabelle Trinity - Truffles Extraordinaire and using digital to promote it

Shikha Paliwal Oct 23, 2019 8:55 AM

Fabelle Trinity - Truffles Extraordinaire is the world's most expensive chocolate listed under Guinness World Records®

exchange4media Staff Oct 22, 2019 5:38 PM

Archana Jain, Managing Director and CEO of PR Pundit, shares her journey in the PR industry, entrepreneurship venture & client acquisitions

Nafisa Shaheen Oct 15, 2019 5:41 PM