commercial
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, decodes RCB’s emotional bonding fans
Ganapathy Viswanathan 1 day ago
Industry sources say Rawat has been among the key commercial leaders at the network during its aggressive expansion phase, particularly in the Hindi news market
e4m Staff May 25, 2026 2:42 PM
Arun Kumar Rao has previously worked with HAVAS PLAY, Disney India, The Times of India Group, among others
e4m Staff May 13, 2026 3:46 PM
Since the ease of accessibility creates a misconception that content is freely available for commercial use, brands must build clear intellectual property compliance rules, share industry observers
Shalinee Mishra May 12, 2026 9:15 AM
By Cathy Ibal, Senior Vice President, Ad Sales, CNN International Commercial
NATIVE CONTENT Apr 29, 2026 9:00 AM
Roy joins Tata Motors from Tractors and Farm Equipment Limited (TAFE), where he was Senior Vice President - Sales & Marketing
e4m Staff Apr 28, 2026 4:00 PM
In this role, Sanghvi's mandate spans across pricing strategy, supply chain, commercial insights and business transformation
e4m Staff Apr 20, 2026 12:10 PM
Bhatia is a Lenovo veteran and most recently led the Infrastructure Solutions Group in Asia Pacific
How tech, trust, & emotional intelligence are shaping business growth… and what leaders must do to survive
NATIVE CONTENT Mar 30, 2026 10:26 AM
Dara Nasr has been roped in as Managing Director, Commercial Outdoor at the company
e4m Staff Mar 25, 2026 12:06 PM
Abhishek joins from Marriott International, where he served as Director of Sales & Marketing
e4m Staff Mar 19, 2026 2:54 PM
Prior to this elevation, Pallavi served as Assistant General Manager - Marketing and earlier as Senior Manager - Marketing at Euler Motors
e4m Staff Feb 24, 2026 12:37 PM
Before joining Admitad, Samrat Dutta spent more than seven years at Tyroo
e4m Staff Feb 20, 2026 12:41 PM
Prior to her elevation, Barron held the role of Chief Marketing Officer at the company
There was a time when celebrities were integrated more deeply into brand narratives, inhabiting distinct brand worlds rather than simply appearing as endorsers
Aryendra Khan Feb 13, 2026 8:46 AM
The airline confirmed that Iyer's resignation will not affect current flight operations or ongoing expansion plans
e4m Staff Feb 12, 2026 10:46 AM
Mehra was most recently Vice President, Commercial and Procurement for International Content, Kids and Infotainment at Star TV Network
e4m Staff Jan 22, 2026 11:43 AM
Sanghvi, who is the Executive Vice President and Head of Commercial, Procurement and Sustainability, will be with the company till March 31, sources have told e4m
Aditi Gupta Jan 21, 2026 6:59 PM
Matty Lin joins the business from TikTok/Bytedance, where he most recently served as General Manager of Global Business Solutions for Southeast Asia and South Korea
e4m Staff Jan 14, 2026 12:49 PM
Prior to joining Admitad, Samrat held senior commercial and sales leadership roles, including Country Manager for Vietnam and Business Director for Global Agency Solutions APAC
e4m Staff Jan 12, 2026 5:10 PM
Ashwanii Dandonaa till recently was Business Head, Branded Partnerships at Fork Media
Prior to this, Rajdeep served as the Director at GHL Pharma & Diagnostics of Medanta Labs
e4m Staff Jan 5, 2026 12:22 PM
Prior to this, Paul Andreotta held the role of Senior Vice President - Strategic Partnerships
e4m Desk Dec 24, 2025 12:56 PM
Steven Williams, who was the CEO of PepsiCo North America, has been appointed Executive Vice President and Vice Chairman, Global Chief Commercial Officer and Corporate Affairs
e4m Staff Dec 18, 2025 3:41 PM
Selected producers must submit all episodes within a week of notification once the agreement is signed
e4m Staff Dec 16, 2025 4:32 PM
The data by TAM is based on the analysis of commercial advertising during 31 live matches each from the 2022 and 2025 editions
e4m Staff Nov 14, 2025 3:52 PM
The appointment follows the combination of Outbrain and Teads earlier this year
e4m Staff Nov 10, 2025 1:53 PM
Takeshi Numoto, newly appointed as CMO, will report directly to Judson Althoff
In her new role, Ganguly will drive the company’s Diversity, Equity and Inclusion (DEI) charter along with taking on the responsibility of Internal Communications
NCA will develop a new creative platform aimed at broadening FT’s reach beyond core business readers while reinforcing its premium positioning
Industry leaders note a shift from short-form copy to storytelling, as brands seek writers who can craft narratives that blend seamlessly into content across platforms
Soumya Gawri Sep 16, 2025 8:55 AM
Guest Column: Asif Shamim, Head of International Business at Tata Motors Commercial Vehicles, writes that Indian brands can go global by building relevance and trust through the MAPS framework
Asif Shamim Sep 9, 2025 1:58 PM
In his new role, Tomasz Dziekan will be responsible for the integration and transformation of the CEE and DACH clusters
Forbes announced the World’s Most Influential CMOs List for 2025 at Cannes where the Cannes Lions International Festival of Creativity is currently being held
e4m Staff Jun 20, 2025 3:04 PM
Mohan joined the company in 2020 as Head of Growth & Revenue for India & SAARC
e4m Staff Apr 23, 2025 3:37 PM
In his new role, Matt Barash is tasked with leading Nova's global commercial strategy, overseeing revenue, strategic partnerships and market expansion
e4m Desk Apr 17, 2025 12:54 PM
Prior to this, Geoff Calabrese was with Omnicom Media Group as CEO of North America Investment
The Tata Motors Commercial Vehicles’ YouTube has garnered 1.32 lakh subscribers within two years of its launch
e4m Staff Jan 3, 2025 11:39 AM
Jain is a seasoned executive with over 15 years of experience as the Executive Vice President of Commercials at Star India
e4m Staff Nov 14, 2024 10:29 PM
Kulkarni joins Gulf Oil from Unilever, where he held several leadership positions over 16 years
e4m Staff Oct 29, 2024 3:25 PM
Sharin Joseph has over 16 years of experience in the hospitality industry
e4m Staff Oct 10, 2024 5:34 PM
Sushant Balsekar was the Head of Communications at Daimler Commercial Vehicles
e4m Staff Sep 13, 2024 3:32 PM