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Dunzo Donald Trump Moment Marketing?blur=25

Burger King and Dunzo were quick to pick up on the Donald Trump ‘mispronouncing’ debacle in Ahmedabad

exchange4media Staff Feb 27, 2020 8:27 AM

Lifespaces?blur=25

Gozoop, in association with Mahindra Lifespaces, has launched a second video as part of this campaign

exchange4media Staff Feb 22, 2020 7:53 AM

Cannes Lions 2020?blur=25

Among other speakers, David Droga, Founder and Creative Chairman, Droga5, and The New York Times' Chief Marketing Officer David Rubin will reflect on their creative partnership

exchange4media Staff Feb 21, 2020 11:47 AM

BARC?blur=25

As per BARC data for Week 4, brands have witnessed a 5.43% increase in total ad insertions compared to previous week; while HUL tops among advertisers, Lux Toilet Soap leads among brands

exchange4media Staff Feb 10, 2020 7:36 AM

e-commerce?blur=25

Advertising spends on e-commerce platforms crossed Rs 2,100 crore in 2019; spend pool expected to grow at CAGR of 44% to reach Rs 18,700 crore by 2025, say industry experts

Shikha Paliwal Feb 7, 2020 8:28 AM

Buzzoka?blur=25

Instagram reigned supreme as the best platform for brand custodians according to the third edition of Buzzoka's Influencer Marketing Outlook

exchange4media Staff Feb 6, 2020 1:30 PM

Voot Alexa?blur=25

Users can now activate and enable the skill on any Amazon Echo Show smart speaker with simple voice commands

exchange4media Staff Feb 6, 2020 10:43 AM

NBSA?blur=25

The new members will replace Nitin Desai, S. Y. Quraishi, Leela Ponappa and Vijayalakshmi Chhabra whose terms have ended

exchange4media Staff Feb 5, 2020 12:26 PM

Gozoop?blur=25

The agency will be in charge of developing effective digital engagement strategies focused on social media management, development of creative assets and SEO

exchange4media Staff Feb 4, 2020 4:28 PM

Amazon Filmfare partnership?blur=25

The award ceremony scripts a new chapter in 65 years of its legacy by hosting the ceremony in Guwahati

exchange4media Staff Feb 3, 2020 12:23 PM

Ravi Desai?blur=25

Ravi Desai, Director, Mass & Brand Marketing, Amazon India, speaks on sponsoring Filmfare Awards and coinciding it with the positioning of their fashion and beauty product space

Shikha Paliwal Feb 3, 2020 8:37 AM

zomato?blur=25

The brand has maintained top-of-mind recall in the food delivery category with its humorous ads across television, print and digital in the last year

Misbaah Mansuri Jan 27, 2020 8:21 AM

Grammies?blur=25

The 62nd GRAMMY Awards will be aired on January 27 at 7.30am on Vh1 India

exchange4media Staff Jan 25, 2020 12:36 PM

Vyoma?blur=25

Sudhakara, Managing Director, Vyoma Media, talks about Vyoma’s partnership with ZEEL for building Self Ticketing Zones at Mumbai railway stations, the scope of DOOH, challenges and more

Neethu Mohan Jan 23, 2020 1:49 PM

Swiggy Creative?blur=25

Industry experts say that Swiggy's take on Zomato while being cheeky brings out the fact that they have larger mindshare in the food tech space

Noel Dsouza Jan 23, 2020 8:33 AM

The Witcher?blur=25

Disney’s The Mandalorian, Amazon’s Jack Ryan and Apple’s The Morning Show were compared to the Netflix original for 90 days worldwide and across categories

exchange4media Staff Jan 22, 2020 5:04 PM

Self Ticketing Zones?blur=25

Located at high traffic locations across 25 central railway stations in Mumbai, the STZ will offer content from Zee TV, Zee Cinema, &Pictures, Zee Bollywood and ZEE5 India

exchange4media Staff Jan 21, 2020 2:36 PM

Zomato Uber Eats?blur=25

After the acquisition, Uber will get a 9.99% stake in Zomato, according to Info Edge's regulatory filing

exchange4media Staff Jan 21, 2020 9:12 AM

Panasonic?blur=25

The fully automatic top load series is available in 6.2kg up to 8 kg capacity and the semi-automatic top load range is available in 6.5kg up to 14 kg

exchange4media Staff Jan 20, 2020 1:40 PM

Sanil Jain, CupShup?blur=25

Jain, co-founder CupShup, tells us about the company’s Y-O-Y growth, plans for 2020 and why they are the best media fit for modern branding problems

Anjali Thakur Jan 16, 2020 9:20 AM