public-relation
Media Mantra Group Wins PR Mandate for Arbour After Competitive Pitch?blur=25

Media Mantra will handle strategic communications, media engagement, and brand positioning for Arbour

e4m Staff Jul 17, 2026 7:58 AM

Why AI Can't Replace the Human Touch in PR?blur=25

On World PR Day 2026, Raima Singh, Founder & CEO of Oak & Ivy Creative, shares her views on the evolving relationship between AI and PR, and what it signals for the industry's future

Raima Singh Jul 16, 2026 6:40 PM

The Enduring Power of Relationships in Public Relations?blur=25

Bhaskar Tare, Director, Gloocal Communications Pvt. Ltd., shares his learnings from the profession and reflects on the enduring pillars of PR on World PR Day 2026

Bhaskar Tare Jul 16, 2026 6:36 PM

Is Public Relations Entering Its Golden Age of Strategic Impact??blur=25

Is Strategic PR really in its Golden Age, or is its biggest test still ahead? exchange4media spoke to India's communications leaders to find out

Ritika Upmanyu Jul 16, 2026 1:08 PM

Nishant Daptardar Beyond Communication Solutions, Sonal Karolia Satav launch, Integrated Marketing Solutions, Brand Strategy Agency, Entertainment Communications, Public Relations Innovation, Creative Ideation Services, Strategic Partnerships in Marketing?blur=25

Beyond Communication Solutions brings together strategic communications, marketing, creative ideation, brand building and business solutions under one roof

e4m Staff Jul 15, 2026 5:02 PM

Beyond Communication Solutions?blur=25

Beyond Communication Solutions is a new-age communications, marketing and brand strategy company designed to help businesses, brands, creators and studios

e4m Staff Jul 15, 2026 3:54 PM

Baishali Chatterjee?blur=25

She held communications leadership roles for several brands, including Netflix India, Vogue India, Lakmé Salon, Audible India, and others

e4m Staff Jul 15, 2026 11:25 AM

Sunil Gautam?blur=25

exchange4media wishes Sunil Gautam a very happy birthday and celebrates a remarkable legacy that continues to inspire India's communications fraternity

e4m Staff Jul 13, 2026 9:31 PM

Shouvik Mukherjee?blur=25

Previously, he was EVP Global Creative Innovation, Chief Creative Officer Asia Pacific at Gloin Ketchum

e4m Staff Jul 6, 2026 11:08 AM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says India’s PR industry is evolving from media relations to strategic biz counsel, with ideas and innovation driving its future

Ganapathy Viswanathan Jul 6, 2026 8:06 AM

Indian PR Market Set to Hit ₹4,500 Crore by 2030, Says PRCAI?blur=25

The survey is conducted by Ipsos and PRCAI in collaboration with Astrum Reputation Advisory, capturing insights from consultancies and corp comm teams, and mid to senior level industry professionals

e4m Staff Jul 3, 2026 4:43 PM

Nikita A. Kamdar?blur=25

Nikita will lead Gloocal Communications' PR & Client Servicing vertical, with a focus on strengthening client partnerships, mentoring future leaders, expanding integrated communication solutions

e4m Staff Jul 3, 2026 1:54 PM

PR Companion?blur=25

The mandate aims to strengthen Riceberg Ventures’ visibility across the startup, investor, and innovation ecosystem while amplifying its vision of backing breakthrough deeptech companies globally

e4m Staff Jul 2, 2026 11:33 AM

Lina Wall Borgenbring?blur=25

Borgenbring will work across markets and functions, helping connect people, strengthen capabilities and support the communications community on a global scale

e4m Staff Jul 2, 2026 10:38 AM

The evolution of strategic silence strategy?blur=25

Has strategic silence become a reputational risk? Industry leaders weigh in on its impact, future challenges, common misconceptions and where communicators should draw the line

Ritika Upmanyu Jul 2, 2026 10:00 AM

Multiverse Launches Integrated Communications Agency in Hyderabad?blur=25

The agency has been founded by Vijay Amruth Raj, a former journalist, PR leader, and corporate communications expert with over 25 years of experience

e4m Staff Jun 29, 2026 3:51 PM

CEO Richard Edelman On Why AI Search Makes Earned Media More Critical?blur=25

At Cannes Lions 2026, Edelman CEO Richard Edelman discusses AI search, earned media, trust, brand credibility and why marketers can no longer rely solely on paid visibility

Brij Pahwa Jun 24, 2026 10:11 PM

Maitreyi Tripathyi?blur=25

Previously, Tripathyi served as Chief Manager – Corporate Affairs at Sterlite Power

e4m Staff Jun 22, 2026 3:58 PM

Dr Sarvesh Tiwari?blur=25

Dr. Sarvesh Tiwari, Founder and Managing Director, PR Professionals, discusses how regional markets are shaping comms strategies and why strong local networks are becoming a competitive advantage

Dr. Sarvesh Tiwari Jun 19, 2026 3:16 PM

Parvati Mohanakrishnan?blur=25

Prior to joining Ogilvy, she served as Vice President and Lead – Luxury & Lifestyle at MSL Group India

e4m Staff Jun 18, 2026 11:46 AM

Abhinav K. Srivasatava?blur=25

In this feature, Abhinav K. Srivastava shares his three-decade journey in communications, the evolution of PR, crisis management, agency life, and the future of the profession

Ritika Upmanyu Jun 12, 2026 5:02 PM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, explores the growing influence of AI across the communications landscape

Ganapathy Viswanathan Jun 3, 2026 9:12 AM

Jinal Parekh Joins KKR as AVP of Communications for APAC Region?blur=25

Prior to joining KKR, Parekh was associated with Welspun One, where she served as Head of Corporate Communications and Public Relations

e4m Staff May 29, 2026 11:46 AM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & Author, on how PR drives visibility while Comms ensures consistency, credibility, and alignment across brands

Ganapathy Viswanathan May 15, 2026 10:42 AM

National PR Day?blur=25

This National PR Day, industry leaders decode the transformation of PR in India; its growing influence, expanding mandate, and what lies ahead

Ritika Upmanyu Apr 21, 2026 11:50 AM

HS Chung, Burson?blur=25

HS Chung, CEO, Asia Pacific, Burson, speaks about their push to quantify ‘reputation capital’, the role of AI in reshaping the industry and why India sits at the heart of its future strategy

Ruhail Amin Mar 31, 2026 9:11 AM

Sylvia Dutta?blur=25

Dutta joins the company after a long stint of nearly 15 years with Jubilant FoodWorks Ltd

e4m Staff Mar 24, 2026 10:58 AM

Madan Bahal?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant and author, writes on Madan Bahal, Co-Founder and Managing Director of Adfactors PR, as he marks his 70th birthday

Ganapathy Viswanathan Feb 2, 2026 7:51 AM

Concept Public Relations appointed media and communications partner for NSE?blur=25

The firm will support NSE in engaging with a growing investor base and in strengthening its positioning as a key voice in India’s evolving capital markets landscape

e4m Staff Jan 30, 2026 2:57 PM

Influencers x PR?blur=25

The creator PR and grooming market is estimated at Rs 300-500 crore, driven by creators expanding beyond social media into films, streaming platforms, podcasts, and long-term brand partnerships

Shalinee Mishra Jan 23, 2026 9:22 AM

Beams Fintech Fund?blur=25

The partnership aims to elevate Beams’ brand positioning and strengthen narrative impact in the fintech ecosystem

e4m Staff Jan 21, 2026 3:27 PM

Dr. T. Vinayakumar?blur=25

Dr. T. Vinayakumar is also the Trustee and Founder Secretary of Pepper Creative Awards Trust

e4m Staff Jan 8, 2026 4:50 PM

Bank of India, Concept Public Relations?blur=25

The mandate will focus on strengthening the bank’s communications strategy

e4m Staff Jan 6, 2026 6:09 PM

Ganapathy Viswanathan?blur=25

Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author writes about AI’s rapid shift from a support tool to the driving force of PR by 2026

Ganapathy Viswanathan Dec 30, 2025 9:27 AM

Vandana Kakar, Anthony BM Good?blur=25

Vandana Kakar, PR consultant and former Client Services Director at Good Relations India shares a heartfelt note on the passing of grand old man of Indian PR, Anthony BM Good, OBE

e4m Staff Oct 30, 2025 11:07 AM

Ganapathy Viswanathan?blur=25

Ganapathy Viswanathan talks about how PR has shaped—and continues to shape—the Indian communication landscape

e4m Staff Oct 17, 2025 12:33 PM

Ganapathy Viswanathan?blur=25

Communication veteran Ganapathy Viswanathan’s book also examines pressing industry challenges, from the talent crunch to the evolving role of influencers and journalists

e4m Staff Oct 17, 2025 11:54 AM

Peter Utz?blur=25

He moved to his new role after his seven-year-long stint with Celine

e4m Staff Sep 16, 2025 2:42 PM

PRana 2025 Speakers?blur=25

Industry leaders to share India’s RISE Story over the next 25 years, as we build towards Viksit Bharat 2047

e4m Staff Sep 8, 2025 2:49 PM

RPF?blur=25

Industry professionals discuss what today’s RFP process looks like, where it’s falling short, and what changes are necessary to make it more effective and equitable for all stakeholders

Ritika Upmanyu Jul 16, 2025 6:56 PM

Abdullah Inayat?blur=25

Guest Column: Abdullah Inayat, Co-founder and Director, W7Worldwide, writes how to ensure automation does not swallow the human soul of the Saudi narrative

Abdullah Inayat Jul 7, 2025 7:07 PM

sprint report?blur=25

AI, business outcomes and Gen Z workforce leading transformation, says PRCAI’s report

e4m Staff Jan 23, 2025 3:19 PM

Akanksha Jain?blur=25

Previously, she was heading BharatPe’s Public Relations & Corporate Communications for over four years

e4m Staff Nov 27, 2024 5:29 PM

brandcom pr?blur=25

Now rebranded as Brandcom PR, the company’s fresh look marks its 26th anniversary

e4m Staff Nov 8, 2024 1:40 PM

Gozoop GZVicara?blur=25

The joint venture is aiming for a 100% growth in the next 12 months

e4m Staff Oct 9, 2024 3:57 PM

Influencers?blur=25

According to guidelines issued by the Department of Information and Public Relations, roping in influencers & digital platforms will help the govt in increasing the reach of its schemes and policies

e4m Staff Aug 28, 2024 11:41 AM

Public Relations?blur=25

e4m Blog: In this post, let’s dive deep into the current trends in public relation ecosystem, how effective PR strategies can help grow businesses, the future of public relations and more

e4m Desk Aug 26, 2024 2:23 PM

ankit chavan?blur=25

Guest Column: Ankit Chavan, Public Relations Consultant at Adfactors PR, talks about the power of communication in bridging ideological divides and fostering unity

Ankit Chavan Aug 2, 2024 4:03 PM

Vikram Kharvi?blur=25

Vikram Kharvi has over 27 years of strategic communications and marketing expertise

e4m Staff Jul 2, 2024 3:05 PM